Fake news, false claims, invented opinions and online rumour can seriously burn your reputation. Oresti Patricios, CEO of Ornico, unpacks a strategy for putting out fake news fires before they rage out of control and explains how to manage your reputation in the wake of a fake news onslaught against your brand...
By Oresti Patricios 25 May 2017
Good customer service forms the basis of a successful business to consumer organisation, for though the customer is not always right, he or she has the power to make or break a company's reputation...
14 Jul 2016
Disruptive technologies, such as Airbnb and Uber, are changing the way business is done through the on-demand economy, which is the immediate real-time provision of goods and services...
1 Jul 2016
NEWSWATCH: According to The Voice in Kenya's capital Nairobi, a Chinese restaurant bans Africans after 5pm as it deems they could be a terrorism threat...
25 Mar 2015
Lack of trust is growing in the mobile world, as the latest information from MEF's Global Consumer Trust Report 2015 indicates and it is the largest single obstacle to growth in the mobile economy...
5 Feb 2015
Many a retailer will sing to the tune of "The customer is always right", but not a lot actually live the phrase, much less invest any time or innovation in it. Luckily for you and I, this age of short-term vision is drawing to a close.
Sindy Peters 5 Dec 2013
A one-day course for client service to fulfil their role more effectively will take place in Cape Town on 10 April. The course is also suitable for PR practitioners as well as those who do not have planning as a line function.
Stratplanning 3 Apr 2013
The AccessKenya group announced this week that it has completed full automation of its customer service through the acquisition and integration of the Internet Protocol Contact Manager (IPCM) and HEAT system from the US-based Frontrange Systems. The two systems have further been integrated with the new AVAYA PBX.
24 May 2011
In Kenya, as in many African countries, major banks prefer to deal with ‘big’ clients and ‘small’ clients experience great difficulties in obtaining access to banking services. One bank in Kenya has set out to change this, however, and this could have long-term benefits for advertisers and marketers. Zipporah Musau and Kwamboka Oyaru report.
Zipporah Musau and Kwamboka Oyaru 21 Feb 2007