The initiative was launched early last week by Medical Services permanent secretary Prof James Ole Kiyiapi in a bid to regulate the industry and protect the public. Prof Kiyiapi said the move would help bring a change in attitude especially amongst consumers.
The Kenyan government appears to be embracing the use of new media. Two weeks ago during the Pan Africa Media Conference, President Mwai Kibaki proposed using new media to fight corruption and nepotism and address environmental challenges.
Panos London promotes the participation of poor and marginalised people in national and international development debates through media and communication projects. It is part of the worldwide Panos Network of independent institutes working to ensure that information is used more effectively to foster debate, pluralism and democracy.
Go to: http://www.panos.org.uk
