As we move towards the Fifth Industrial Revolution, the question isn't whether AI can handle customer service – it's whether it should do so alone. 29 Oct 2025 Read more It is absurd to imagine that 88% of the Fortune 500 companies that existed in 1955 have vanished. For instance, the Great Atlantic & Pacific Tea Company (A&P), once the largest grocery retailer in the United States, and F. W. Woolworth, a pioneer in department stores, have both disappeared, illustrating how even dominant enterprises can decline. Organisations must be more vigilant than ever in future-proofing their businesses and remaining innovative as corporate life expectancies decline. 11 Sep 2025 Read more The University of Johannesburg’s (UJ) Department of Marketing Management is proud to announce a thought-provoking public lecture by Professor Michael T. Ewing, a globally recognised branding expert and one of the world’s top 2% marketing scholars. The event, taking place on 9 September 2025 at 12:00 PM, will explore how artificial intelligence (AI) is reshaping marketing and creating new opportunities for entrepreneurs and small to medium-sized enterprises (SMEs). 3 Sep 2025 Read more The debate among South African retailers is no longer solely about brick-and-mortar versus online. The conversation has advanced to include concepts such as 'social commerce', 'influencer partnerships', 'user-generated content', and 'trust-driven marketing'. 19 Aug 2025 Read more A friend shared how his kids complained about visiting their Eastern Cape home during festive season, citing no fast-food delivery, poor internet access, and disliking supermarket trips, preferring convenient online services instead. 15 Jul 2025 Read more The automotive industry is a powerhouse in South Africa, contributing 4.3% of GDP and 18.1% of exports, and employing over 110,000 people. As the 22nd-largest vehicle producer globally, it drives significant economic growth. Yet, like many industries, it is undergoing a significant shift with the rise of e-commerce. 25 Nov 2024 Read more As the world marches towards Industry 5.0, retailers are faced with new demands on leadership, strategy, and operations, as innovation continues to grow exponentially. 5 Jan 2024 Read more By the opening decades of the 21st century, businesses had adopted e-commerce stores, online advertising, and more recently, mobile applications. They have also embarked on the commercial marketing of various products in their store-fronts, accompanied by above-the-line media (print, radio, and television ads) from the start of the Christmas season in order to encourage people to shop for gifts. 6 Dec 2019 Read more Sales managers in South Africa currently have to deal with two very important factors that have a significant impact on the sales environment: a shortage of sales skills and advances in sales technology. 11 Oct 2019 Read more Integration has been preached in marketing and communication for almost 25 years now - with ideas such as integrated marketing communication, integrated marketing, strategic integrated communication and the like. 8 Aug 2019 Read more Will technologies like artificial intelligence (AI) mean the end of human engagement and shopping in a physical retail store? Will we become completely dependent on Internet of Things (IoT) technology for shopping? Will we rely on a fridge to remind us of our shopping lists? Will we see robots shopping side-by-side with us in Checkers? Let's explore Retail 2030. 16 Jul 2019 Read more In an era of rapid technological change, and with the Fourth Industrial Revolution (4IR) on everybody's lips, I ask the question: "But what about lower-income retail shoppers in emerging markets like South Africa?" Are retailers embracing technology in this latest industrial revolution to serve the lower-income segments, or are they being forgotten? 30 May 2019 Read more |
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