These are the four unique data points we harness to drive our business and hit your advertising objectives out the park.
- Geo-Demographic Data
- Intent Data
- Physical Affinity Data
- Past Campaign Data
Together these four data points comprise the ‘Rolls Royce’ of audience targeting available in the SA digital space... and the proof is in the numbers. Let's look at the results we’ve recently achieved in the following sectors:
Past Campaign Targeting – CTR: 21.05%
Intent Targeting – CTR: 11.01%
Geo-Demographic Targeting – CTR: 14.21%
Physical Affinity Targeting – CTR: 2.59%
We're not just advertising, we're mining data
Our philosophy is that every time we run a campaign with a client partner we’re not just advertising, we’re mining data. It’s data that will make your next campaign more successful and may just spark the entire strategy of your campaign after that.
Join us on our data journey and see what our four unique data points can do for your brand.