Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.
By Staff Reporter 21 Sep 2013 14:25
Burson-Marsteller, a global public relations and communications firm, has announced a new exclusive partnership in Kenya with the creation of Engage Burson-Marsteller.
3 Jul 2013 13:46
Growing sophistication in African markets outside SA is creating demand for specialist consultants that bring together clients and communications agencies.
5 Aug 2013 10:08
Global public relations and communications firm, Hill+Knowlton Strategies, is expanding its African footprint with the launch of Hill+Knowlton Strategies South Africa. This follows the acquisition of South African agency Corporate Communications Consultants (Corpcom).
26 Jul 2013 09:51
Kenyan public relations firm, Gina Din Corporate Communications (GDCC) has won two global public relations awards for the 'Kenyan for Kenya' social media campaign.
By Carole Kimutai 16 Nov 2012 13:23
Following an increased demand from its clients, specialist ICT marketing and PR agency, DUO Marketing + Communications has announced it will be expanding its presence into Nigeria and Kenya.
30 Oct 2012 16:06
A call from a public relations company is every editor's nightmare. Gone are the days when an invite would be sent to your desk and that would be the only communication from a PR agency. These days, an invite (on email or hardcopy) is followed by a phone call seeking confirmation as to whether you will attend the event or you will send a reporter.
By Carole Kimutai: @CaroleKimutai 18 Oct 2012 12:58
A few weeks ago, Nation Media Group (NMG), a media house in Kenya sent a notice to its journalists asking them to treat, with skepticism, opinion polls trumpeting the rising or falling fortunes of Kenyan political leaders. "We take the view that, not knowing the sponsors of and how the polling was conducted, we risk our reputation if we play up the "findings" of these pollsters," read the notice.
By Carole Kimutai: @CaroleKimutai 7 Jun 2012 12:58
The president of Kenya, Mwai Kibaki has challenged the media to demonstrate objectivity, balance and sensitivity in news coverage, particularly in the period of competitive politics in the country, in the countdown to the general elections, taking place in 2013.
3 May 2012 13:23
Superbrands East Africa has appointed a 12-member council covering the period 2012-2014 to oversee the selection of the regions leading brands and culminating in a gala dinner where the top brands are recognised and awarded.
By Walter Wafula 5 Apr 2012 16:38
The Board of Ogilvy Kenya has reviewed its senior management structure and dropped the position of group chief executive officer following the resignation of Koome Mwambia who until February 2012 held that position.
By Carole Kimutai: @CaroleKimutai 23 Mar 2012 10:55
Acceleration Media is an old hand at the digital media game. It was launched as a specialist online media company more than 12 years ago, at a point in time when everybody was talking about the potential of online media but when advertisers were not nearly as invested in the medium as they are today.
By Herman Manson: @marklives 19 Mar 2012 10:55
The Competition Authority is set to launch investigations into the operations of MultiChoice Africa, the owners of DStv, for abuse of market dominance following the collapse of its rivals in Kenya's pay-TV market.
14 Feb 2012 13:42
More people in Africa's poorest countries have mobile phones than have bank accounts. That reality is spurring mobile service companies to explore how they can capture a share of the potential banking market by enabling migrants from these countries to transfer funds back home to their families.
By Anna McGovern 24 Jan 2012 11:28
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