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5 expectations of the African millennial consumer

As the largest consumer group in the world today, it is impossible to ignore the impact millennials have had - and will continue to have for decades to come as they settle into their prime spending years...

3 days ago

AGOA must support AfCFTA

Africa Growth and Opportunity Act (AGOA) remains critical in developing regional value chains in Africa and in support of AfCFTA...

16 Jul 2018

The future of retail: Clicks, bricks and data-driven insights

Over the last 15 years, technology has reshaped the face of global retail. With billions of people spending more time online each day, the way we buy things has evolved...

By Sarah Quinlan 13 Jul 2018

Visa partners Ivorian government to bring e-payment solutions

The Ivorian government has signed MOU with Visa with an aim to digitise government services and ensure financial services are accessible to more Ivorians...

5 Jul 2018

Building tomorrow's African e-commerce infrastructure

Jumia is building tomorrow's African e-commerce infrastructure with online and mobile marketplaces, providing services to consumers...

21 Jun 2018

Implement GDPR or organisations risk losing business

For businesses around the world, including Africa, the implementation of the European Union's (EU) General Data Protection Regulation (GDPR) is particularly pertinent...

21 Jun 2018

Investing in your customers yields returns

The 2018 edition of Africa's customer experience summit, CEM Africa, will focus on return on investment as the African CX market matures and investment increases...

14 Jun 2018

#AfricaMonth: Brands and cultural diversity across Africa

Reputation is 100%-dependent on landscape comprehension, so brands in Africa need to understand cultural diversity across the continent...

By Trevor Chueu 25 May 2018

#AfricaMonth: Beware - Africa's brand growth comes with counterfeiting challenges

Africa is an ideal market for brand holders and counterfeiters as growth in brand investment creates demand...

By Vanessa Ferguson 25 May 2018

Latest consumer confidence for West Africa reveals mixed bag of sentiment

It's no secret that sub-Saharan Africa has been through a tumultuous few years with fluctuating commodity prices and resulting market uncertainty...

Issued by Nielsen 16 May 2018

Latest consumer confidence in East Africa shows positive turn

In stark contrast to preceding quarters of decline, consumer sentiment in Kenya is on the rise in the latest Nielsen Consumer Confidence Index (CCI) results for Q1, 2018, having gained eight points to 102...

Issued by Nielsen 14 May 2018

Pilot study to overcome cash constraints for entrepreneurs

Mastercard and Unilever break down barriers to growth for micro entrepreneurs with first-of-its-kind digital lending platform...

9 May 2018

'Africa Rising' is a global megatrend - Euromonitor

Euromonitor International has just released a Shifting Market Frontiers Megatrend forecast in which it pegs 'Africa Rising' as a megatrend...

By Louise Marsland 24 Apr 2018

Empathy - a two-way street in customer service

It's no secret that personalisation is essential in developing a successful customer experience. Central to that is getting to know all you can about your customer and using that information to drive the interaction...

By Wynand Smit 18 Apr 2018

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