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Why keeping your customers is now the smartest growth strategy

Cristelle Snyman

Your customers know when you’re faking it

Cristelle Snyman

Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

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Why keeping your customers is now the smartest growth strategy

Why keeping your customers is now the smartest growth strategy

Cristelle Snyman, Everlytic 10 Jun 2026

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#BehindtheIMC | MENAT Publicis Groupe’s Tahaab Rais: Marketers are the observers of humanity

#BehindtheIMC | MENAT Publicis Groupe’s Tahaab Rais: Marketers are the observers of humanityDanette Breitenbach

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The Kantar BrandZ Most Valuable Global Brands 2026

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Africa’s creative future is now: Maxwell Ngari named CCO East Africa at Dentsu Creative

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The Gerety Awards full global executive jury for its 2026 edition has been announced (Image source @The All Industry Club )

Gerety Awards announces 2026 global executive jury

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Wpp's One Southwark Bridge campus in London (Image source @ WPP

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France is the Cannes Lions 2026 Creative Country of the Year Award (Image source: © 123rf )

#CannesLions2026: Creative Country 2026 awarded to France

18 Feb 2026

The top young creatives who won the chance to represent Kenya globally at Cannes Lions 2026 (Image supplied)

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WPP has launched WPP Production, which brings together all its creative producers into a single global platform (Image source: © WPP )

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Bananas CCO Safaraaz Sindhi on inaugural One Show Indies Jury

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An employee inspects bottles of beer on a conveyor belt along a production line at the East African Breweries' microbrewery as the company released its half-year results in Ruaraka, Nairobi Kenya, 26 January 2024. Reuters/Monicah Mwangi/File Photo/File Photo

Kenyan court postpones case seeking to halt Diageo's $2.3bn sale of EABL

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The brands that win in 2026 will be the ones who view this seasonal moment not as a post-holiday filler, but as the launchpad for behaviour-driven (Image source: © 123rf )

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Keith Kakadia 7 Jan 2026

According to Sociallyin CEO Keith Kakadia, the next phase of digital retail rewards efficiency, conversion, and retention—not spray-and-pray advertising or unchecked scale (Image source: © 123rf )

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Omnicom's restructure: Who's in and who's out

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Mark Read's next move announced

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#CannesLions2026: A new Creative Brand Lions and other changes

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Retail media: Agentic AI commerce arrives, estimated value of $136bn in 2025

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WPP Cindy Rose on Q3 performance: “There is a lot to do”

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Warc: The correlation between creativity and effectiveness

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Gerety Awards 2025 winners - VML named Global Network of the Year

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Designers Hugo Dumas and Carla Zhang bring fresh solutions to fashion’s growing waste problem

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WPP announces key global leadership appointments

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Shoprite nears Africa consolidation finish line, with Mozambique under possible review

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Fanta partners with horror icons for Halloween campaign

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#WomensMonth: Kionna Moodley's shopper marketing vision for PepsiCo in Africa

Karabo Ledwaba 11 Aug 2025

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Blessed Hwaire and Shobhit Jain 11 Aug 2025

#Cannes2025 Media Person of the Year to Amazon president and CEO

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