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Show profile Hide profileI bring extensive experience in communications strategy, media relations, content development, internal communications, and reputation and crisis management, gained through senior agency roles and in-house consulting engagements.
Most recently, I served as a contracted Communications Manager at Sanlam Retail Mass, providing strategic communications support to executive leadership and senior management. Since my contract concluded in April 2026, I have continued consulting for clients including the Southern African Transport Conference, Africa Digital Success, Khoi Tech, Zenex Foundation, Allan Gray Orbis Foundation, Safer South Africa Foundation and WDB Trust. This work has included strategic PR counsel, thought leadership development, executive profiling and securing media coverage.
Previously, as Senior PR Account Director at Ogilvy PR, I led communications work for Telkom Group and Life Healthcare, contributing to award-winning campaigns recognised by the PRISM and SABRE Africa Awards. My broader experience spans financial services, technology, healthcare and the nonprofit sector, giving me the ability to translate complex issues into clear, relevant communications for diverse audiences.
I offer both strategic leadership and hands-on delivery. I am a strong writer with established media relationships and experience advising senior stakeholders, managing client portfolios and delivering communications that support organisational priorities.
Below are selected examples of articles I personally wrote and secured media coverage for, demonstrating my writing expertise and ability to develop content that resonates with editors and readers:
1. MoneyWeb: https://www.moneyweb.co.za/news/south-africa/border-chaos-is-costing-sa-up-to-r16bn-a-year/
2. IOL: https://iol.co.za/business-report/economy/2026-07-28-border-delays-threaten-sas-trade-ambitions-as-congestion-costs-economy-up-to-r16-billion-a-year/
3. Business Report: https://businessreport.co.za/economy/2026-07-28-border-delays-threaten-sas-trade-ambitions-as-congestion-costs-economy-up-to-r16-billion-a-year/
4. Automotive Business Review: https://abrbuzz.co.za/buzz/28762-satc-paper-reveals-that-south-africas-national-roads-are-becoming-crime-corridors
I am available immediately and open to permanent positions, fixed-term contracts and consulting opportunities. I would welcome the opportunity to discuss how my experience could contribute to your team.
I bring extensive experience in communications strategy, media relations, content development, internal communications, and reputation and crisis management, gained through senior agency roles and in-house consulting engagements.
Most recently, I served as a contracted Communications Manager at Sanlam Retail Mass, providing strategic communications support to executive leadership and senior management. Since my contract concluded in April 2026, I have continued consulting for clients including the Southern African Transport Conference, Africa Digital Success, Khoi Tech, Zenex Foundation, Allan Gray Orbis Foundation, Safer South Africa Foundation and WDB Trust. This work has included strategic PR counsel, thought leadership development, executive profiling and securing media coverage.
Previously, as Senior PR Account Director at Ogilvy PR, I led communications work for Telkom Group and Life Healthcare, contributing to award-winning campaigns recognised by the PRISM and SABRE Africa Awards. My broader experience spans financial services, technology, healthcare and the nonprofit sector, giving me the ability to translate complex issues into clear, relevant communications for diverse audiences.
I offer both strategic leadership and hands-on delivery. I am a strong writer with established media relationships and experience advising senior stakeholders, managing client portfolios and delivering communications that support organisational priorities.
Below are selected examples of articles I personally wrote and secured media coverage for, demonstrating my writing expertise and ability to develop content that resonates with editors and readers:
1. MoneyWeb: https://www.moneyweb.co.za/news/south-africa/border-chaos-is-costing-sa-up-to-r16bn-a-year/
2. IOL: https://iol.co.za/business-report/economy/2026-07-28-border-delays-threaten-sas-trade-ambitions-as-congestion-costs-economy-up-to-r16-billion-a-year/
3. Business Report: https://businessreport.co.za/economy/2026-07-28-border-delays-threaten-sas-trade-ambitions-as-congestion-costs-economy-up-to-r16-billion-a-year/
4. Automotive Business Review: https://abrbuzz.co.za/buzz/28762-satc-paper-reveals-that-south-africas-national-roads-are-becoming-crime-corridors
I am available immediately and open to permanent positions, fixed-term contracts and consulting opportunities. I would welcome the opportunity to discuss how my experience could contribute to your team.
