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The Lead Creative

The Lead Creative: "More creative freedom, less money"

The brands that win in 2026 will be the ones who view this seasonal moment not as a post-holiday filler, but as the launchpad for behaviour-driven (Image source: © 123rf )

January is an opportunity for brands: 11 social media marketing ideasKeith Kakadia

As social media giant Meta continues to pivot aggressively toward artificial intelligence, its acquisition of Manus represents an ambition to redefine how AI interacts with everyday users and enterprises around the world (Image source: © 123rf )

Meta’s Manus acquisition: A strategic play for advanced AI agents

7 Jan 2026

According to Sociallyin CEO Keith Kakadia, the next phase of digital retail rewards efficiency, conversion, and retention—not spray-and-pray advertising or unchecked scale (Image source: © 123rf )

2026: The year e-commerce gets ruthless

By Keith Kakadia 5 Jan 2026

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To succeed with youth on social media, let them be part of the brand's story

Ernst Wittmann 2 Nov 2017

Promoting Africa as a digital innovation hub

Promoting Africa as a digital innovation hub

27 Oct 2017

Why brands need to become master storytellers

Why brands need to become master storytellers

Greg Viljoen 27 Oct 2017

Make it digital

Make it digital

Jeanette Grove 26 Oct 2017

South African retail compound annual growth rate.

Phygital: The new retail marketing playground

Jainita Khatri 26 Oct 2017

#NewCampaign: $15m Emirates campaign opens up a world of good times

#NewCampaign: $15m Emirates campaign opens up a world of good times

Cari Coetzee 24 Oct 2017

Africa Code Week 2017.

Africa Code Week launches in Tanzania

22 Oct 2017

Video dominates news consumption in Africa

Video dominates news consumption in Africa

16 Oct 2017

Unpacking the future for technology, media and telecoms in Africa

Unpacking the future for technology, media and telecoms in Africa

12 Oct 2017

Facebook sponsors TechCrunch's Startup Battlefield Africa

Facebook sponsors TechCrunch's Startup Battlefield Africa

9 Oct 2017

Jumia Nigeria launches e-commerce bot

Jumia Nigeria launches e-commerce bot

4 Oct 2017

Who's winning online in African banking?

Who's winning online in African banking?

Romy Honneysett 3 Oct 2017

Africa still mobile

Africa still mobile

Danette Breitenbach 28 Sep 2017

Uproar over internet shutdowns

Uproar over internet shutdowns

Tonderayi Mukeredzi 26 Sep 2017

Forum on Internet Freedom in Africa kicks off this week

Forum on Internet Freedom in Africa kicks off this week

26 Sep 2017

Digital Africa innovation programme launches

Digital Africa innovation programme launches

22 Sep 2017

Free mentorship and training for Africa's entrepreneurs

Free mentorship and training for Africa's entrepreneurs

14 Sep 2017

Abidjan hosts major video-game festival

Abidjan hosts major video-game festival

14 Sep 2017

ABN appoints new digital media head

ABN appoints new digital media head

13 Sep 2017

AfricaCom 2017 launch.

Tech, media, telecoms show celebrates 20 years

11 Sep 2017

Allan Swart ©

#Pamro2017: Data is becoming the oil of consumer marketing

Juanita Pienaar 29 Aug 2017

Bibi Bakare-Yusuf

TEDGlobal 2017 conference opens in Tanzania

28 Aug 2017

Leverage digital technologies to mitigate challenges, drive growth

Leverage digital technologies to mitigate challenges, drive growth

25 Aug 2017

Africa's app-based taxis battle Uber over market share

Africa's app-based taxis battle Uber over market share

25 Aug 2017

How this Senegalese fintech startup is going pan-African

How this Senegalese fintech startup is going pan-African

Tom Jackson 22 Aug 2017

Pum Lefebure
Photo by Gallo Images/Alistair Nicoll

#Loeries2017: Design Army's Pum Lefebure on how to master the art of seduction

Jessica Tennant 19 Aug 2017

Africa's data revolution probed in UN-backed report

Africa's data revolution probed in UN-backed report

18 Aug 2017

It's time to start thinking about our digital carbon footprint

It's time to start thinking about our digital carbon footprint

Pietari Kaapa 18 Aug 2017

Uganda's Numida encourages app usage with access to loans

Uganda's Numida encourages app usage with access to loans

Tom Jackson 18 Aug 2017

Artificial intelligence is cool, market intelligence is cooler

Artificial intelligence is cool, market intelligence is cooler

Mike Saunders 16 Aug 2017

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