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    Source: © Mens Health South Africans have named Siya Kolisi their most esteemed, quality brand
    Part 1: South Africa Speaks BAV Top 20 Brands in 2024 - Siya Kolisi most esteemed 
    SAMRA Annual Conference 2024 – The winners of the best papers are...
    SAMRA Annual Conference 2024 – The winners of the best papers are...

    4 Jun 2024

    Source: © 123rf Social Media continues to claim a large share of digital spend in SA according to Scopen's Agency Scope SA
    Digital spend, digital return – and digital snake oil salesmen

    4 Jun 2024

    How South Africans rate their loyalty programmes
    How South Africans rate their loyalty programmes

    , Kantar  19 Sep 2023

    Source: © 123rf A new report by the CMO Council finds only 10% of CMOs strongly believe their marketing investments position them ahead of the competition
    10% of CMOs believe their marketing investments position them ahead of the competition

    19 Sep 2023

    Omnichannel strategies: One size does not fit all in South African retail
    Omnichannel strategies: One size does not fit all in South African retail

    , GfK – An NIQ Company  19 Sep 2023

    Understanding the middle-class car buyer in SA
    Understanding the middle-class car buyer in SA

    KLA  19 Sep 2023

    Surprising factors spur growth in bottled water
    Surprising factors spur growth in bottled water

    BMi Research  18 Sep 2023

    Image supplied. Joe Otin, the chief executive of The Collective, a digital advertising agency in Kenya, is Pamro's Piet Smit Achiever of the Year
    Pamro's Piet Smit Achiever of the Year is Kenya's Joe Otin of The Collective

    13 Sep 2023

    Kagiso Media Radio launches groundbreaking neuro research product
    Kagiso Media Radio launches groundbreaking neuro research product

    Kagiso Media Radio  11 Sep 2023

    Source: © 123rf The Rams (Radio Audience Measurement) Amplify Reach & Frequency data has been released to the media and advertising industry
    Rams Amplify Reach & Frequency data released to industry

    8 Sep 2023

    Source:
    Loneliness in the digital age: From virtual girlfriends to the Luh Twizzy's

      6 Sep 2023

    Revealed: the top-ranking media channels and brands in 2023
    Revealed: the top-ranking media channels and brands in 2023

    Kantar  6 Sep 2023

    B2B and TikTok - more compatible than expected?
    B2B and TikTok - more compatible than expected?

    , Meltwater  5 Sep 2023

    Source: © 123rf Appointment-based shopping is best suited for retailers who sell high-end or luxury products, such as jewellery, fashion, or beauty products
    The benefits and challenges of appointment-based shopping

      30 Aug 2023

    Image supplied. Irene Gregory, CEO at the IMM. This year’s IMM South Africa conference will be held under the theme Global Thoughts, Local Leaders
    IMM SA 2023 conference focuses on new technologies

    30 Aug 2023

    Coca-Cola: The world's most valuable and strongest non-alcoholic drinks brand
    Coca-Cola: The world's most valuable and strongest non-alcoholic drinks brand

    29 Aug 2023

    Grocery basket prices surge: How single women are adapting
    Grocery basket prices surge: How single women are adapting

    , KLA  29 Aug 2023

    Source: © 123rf Global advertising spend will $1trn for first time next year says Warc research
    Warc: SA advertising spend to grow over 6% next year

    25 Aug 2023

    Report: The 'why' behind Gen Z's snack choices
    Report: The 'why' behind Gen Z's snack choices

      25 Aug 2023

    Image supplied. Paper imagery - credit Devin Lester. 49% of South Africans prefer to read printed books and magazines, while around 44% prefer to read news on their computer or device.
    Survey finds half of South Africans prefer printed material, just under half prefer digital news

    24 Aug 2023

    Unlocking success in South African TV: The role of research and data
    Unlocking success in South African TV: The role of research and data

    , Urban Brew Studios  22 Aug 2023

    Source: © 123rf With Agency Scope SA 2023/2024 fieldwork well into its third month with close to 200 interviews completed, the survey has enjoyed a very good response
    Agency Scope SA 2023/2024: A very good response

    21 Aug 2023

    South Africa's growing love for 'local is lekker' fast food
    South Africa's growing love for 'local is lekker' fast food

    Insight Survey  21 Aug 2023

    Source: © 123rf In On Africa's (IOA), latest publication sheds light on ChatGPT usage and future AI concerns among working South Africans
    Half of South Africans have concerns around ChatGPT and AI in the future

    17 Aug 2023

    Source: © 123rf The Broadcast Research Council of South Africa (BRC) has commissioned a new Television Establishment Survey (ES) as well as other research
    BRC commissions television universe update and other research

    15 Aug 2023

    Source: © UnSplash Ronelle Bester, Red Ribbon Communications, gives 4 steps to enhance your B2B content marketing strategy
    4 steps to enhance your B2B content marketing strategy

      11 Aug 2023

    Source: © Research Gate Traditional Trade has experienced an impressive post Covid-19 resurgence, with good figures in FMCG sales in 2023
    A renaissance in SA's traditional trade sector, with 23.6% growth

    7 Aug 2023

    Source: © Thrillist Scopen's seventh edition of its biennial study Agency Scope in Mexico shows that Coca-Cola is the msot admired brand
    More findings from Scopen's Agency Scope in Mexico

    4 Aug 2023

    Source: © 123rf The latest Maps shows consumer behaviour shifts in shopping
    Maps shows changes in consumer behaviour, shopping patterns and media consumption

    4 Aug 2023

    Unravelling the latest trends driving change in the beer industry
    Unravelling the latest trends driving change in the beer industry

    JNPR  4 Aug 2023

    Does SA's growing middle market offer hope for the future?
    Does SA's growing middle market offer hope for the future?

    BrandMapp  3 Aug 2023

    We still live in a made-up man's world where real women don't fit
    We still live in a made-up man's world where real women don't fit

    , Catchwords  2 Aug 2023

    Show more

    More news

    How South Africans rate their loyalty programmes
    How South Africans rate their loyalty programmes

    ,  19 Sep 2023

    Source: © 123rf A new report by the CMO Council finds only 10% of CMOs strongly believe their marketing investments position them ahead of the competition
    10% of CMOs believe their marketing investments position them ahead of the competition

    19 Sep 2023

    Omnichannel strategies: One size does not fit all in South African retail
    Omnichannel strategies: One size does not fit all in South African retail

    ,  19 Sep 2023

    Understanding the middle-class car buyer in SA
    Understanding the middle-class car buyer in SA

     19 Sep 2023

    Surprising factors spur growth in bottled water
    Surprising factors spur growth in bottled water

     18 Sep 2023

    Image supplied. Joe Otin, the chief executive of The Collective, a digital advertising agency in Kenya, is Pamro's Piet Smit Achiever of the Year
    Pamro's Piet Smit Achiever of the Year is Kenya's Joe Otin of The Collective

    13 Sep 2023

    Kagiso Media Radio launches groundbreaking neuro research product
    Kagiso Media Radio launches groundbreaking neuro research product

    Kagiso Media Radio 11 Sep 2023

    Source: © 123rf The Rams (Radio Audience Measurement) Amplify Reach & Frequency data has been released to the media and advertising industry
    Rams Amplify Reach & Frequency data released to industry

    8 Sep 2023

    Source:
    Loneliness in the digital age: From virtual girlfriends to the Luh Twizzy's

     6 Sep 2023

    Revealed: the top-ranking media channels and brands in 2023
    Revealed: the top-ranking media channels and brands in 2023

     6 Sep 2023

    B2B and TikTok - more compatible than expected?
    B2B and TikTok - more compatible than expected?

    ,  5 Sep 2023

    Source: © 123rf Appointment-based shopping is best suited for retailers who sell high-end or luxury products, such as jewellery, fashion, or beauty products
    The benefits and challenges of appointment-based shopping

     30 Aug 2023

    Image supplied. Irene Gregory, CEO at the IMM. This year’s IMM South Africa conference will be held under the theme Global Thoughts, Local Leaders
    IMM SA 2023 conference focuses on new technologies

    30 Aug 2023

    Coca-Cola: The world's most valuable and strongest non-alcoholic drinks brand
    Coca-Cola: The world's most valuable and strongest non-alcoholic drinks brand

    29 Aug 2023

    Grocery basket prices surge: How single women are adapting
    Grocery basket prices surge: How single women are adapting

    ,  29 Aug 2023

    Source: © 123rf Global advertising spend will $1trn for first time next year says Warc research
    Warc: SA advertising spend to grow over 6% next year

    25 Aug 2023

    Report: The 'why' behind Gen Z's snack choices
    Report: The 'why' behind Gen Z's snack choices

     25 Aug 2023

    Image supplied. Paper imagery - credit Devin Lester. 49% of South Africans prefer to read printed books and magazines, while around 44% prefer to read news on their computer or device.
    Survey finds half of South Africans prefer printed material, just under half prefer digital news

    24 Aug 2023

    Unlocking success in South African TV: The role of research and data
    Unlocking success in South African TV: The role of research and data

    ,  22 Aug 2023

    Source: © 123rf With Agency Scope SA 2023/2024 fieldwork well into its third month with close to 200 interviews completed, the survey has enjoyed a very good response
    Agency Scope SA 2023/2024: A very good response

    21 Aug 2023

    South Africa's growing love for 'local is lekker' fast food
    South Africa's growing love for 'local is lekker' fast food

     21 Aug 2023

    Source: © 123rf In On Africa's (IOA), latest publication sheds light on ChatGPT usage and future AI concerns among working South Africans
    Half of South Africans have concerns around ChatGPT and AI in the future

    17 Aug 2023

    Source: © 123rf The Broadcast Research Council of South Africa (BRC) has commissioned a new Television Establishment Survey (ES) as well as other research
    BRC commissions television universe update and other research

    15 Aug 2023

    Source: © UnSplash Ronelle Bester, Red Ribbon Communications, gives 4 steps to enhance your B2B content marketing strategy
    4 steps to enhance your B2B content marketing strategy

     11 Aug 2023

    Source: © Research Gate Traditional Trade has experienced an impressive post Covid-19 resurgence, with good figures in FMCG sales in 2023
    A renaissance in SA's traditional trade sector, with 23.6% growth

    7 Aug 2023

    Source: © Thrillist Scopen's seventh edition of its biennial study Agency Scope in Mexico shows that Coca-Cola is the msot admired brand
    More findings from Scopen's Agency Scope in Mexico

    4 Aug 2023

    Source: © 123rf The latest Maps shows consumer behaviour shifts in shopping
    Maps shows changes in consumer behaviour, shopping patterns and media consumption

    4 Aug 2023

    Unravelling the latest trends driving change in the beer industry
    Unravelling the latest trends driving change in the beer industry

     4 Aug 2023

    Does SA's growing middle market offer hope for the future?
    Does SA's growing middle market offer hope for the future?

     3 Aug 2023

    Source: © National Today Scopen has concluded the seventh edition of its biennial study Agency Scope in Mexico
    Agency Scope finds Mexican advertisers double digital budget

    2 Aug 2023

    We still live in a made-up man's world where real women don't fit
    We still live in a made-up man's world where real women don't fit

    ,  2 Aug 2023

    Image supplied. Head of IAB South Africa’s Agency Council and managing director of Machine_ Robyn Campbell examines four trends impacting the digital media industry
    #Bookmarks2023: 4 trends impacting the digital media industry

     27 Jul 2023

    Source: © 123rf Shop! South Africa and the Institute of Marketing Management (IMM) have formed a partnership
    Shop! South Africa and the Institute of Marketing Management join forces

    27 Jul 2023

    Source: © University of Pretoria Over 150,000 spazas across the country are conveniently located close to people's homes to serve customers
    5 shifts in the informal trading landscape impacting the sector

     24 Jul 2023

    Mystery shopping results now delivered in 24-48 hours by BMi Research
    Mystery shopping results now delivered in 24-48 hours by BMi Research

     20 Jul 2023

    Source: © 123rf The past decade has seen the consumption of alcohol by category change significantly in South Africa
    SA's alcohol brand consumption changes dramatically

    17 Jul 2023

    Source:
    Report: Journalist response rate to pitches remains under 3%

    13 Jul 2023

    Source: © 123rf The South African Customer Experience Report has found that consumers no longer have empathy for brands, and instead have developed a striking state of apathy
    Consumers settle for good enough while brands create the leaky bucket syndrome

    12 Jul 2023

    Source:
    Spotify data: GenZs are listening to Mnike at supper time

    7 Jul 2023

    South African market research agency KLA celebrates 3 years of success with YouGov global partnership
    South African market research agency KLA celebrates 3 years of success with YouGov global partnership

     6 Jul 2023

    Show more

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