Marketing a consumable product to the mass of consumers out there is challenging. In light of all the competition, keeping your brand top of mind for consumers is of utmost importance - but this is all stuff you know. 12 Jun 2008
Sunspray Food Ingredients, independent manufacturer of spray-dried ingredients, has received its HACCP accreditation from the SABS. HACCP, which stands for Hazard Analysis and Critical Control Points, is a systematic preventive approach to food safety. 12 Jun 2008
Entry is open to members of Ceramics South Africa for the 2008 Corobrik National Ceramics Exhibition, hosted by Ceramics SA. 11 Jun 2008
Virgin Mobile has secured the headline sponsorship of Cape Town Fashion Week, now officially renamed “Virgin Mobile Cape Town Fashion Week”. 11 Jun 2008
With the cost of living rocketing skywards, and reports* calculating that 73% of consumers are cutting down on entertainment and going out, Ster-Kinekor has launched a new DVD rental option aimed at keeping consumers affordably entertained. 11 Jun 2008
Silos and walled gardens are giving way to collabetition in the mobile handset industry. Faced with customer demands to innovate at nearly light speed, mobile handset makers are discovering that collaborating and using open source software can help them develop products faster, writes Morgan Gillis, executive director of the LiMo Foundation. 11 Jun 2008
SABMiller's new super premium beer will go head-to-head with Amstel and Heineken, according to an analyst. 11 Jun 2008
Global Mobile Yellow Pages launched in Cape Town. 11 Jun 2008
The usage of picture/video phones is growing among all age groups in the United States, according to research carried out by BIGresearch, a US-based consumer intelligence firm. 11 Jun 2008
According to a recently released study by IDC, the US Internet Advertising 2008-2012 Forecast and Analysis, overall Internet advertising revenue will double from $25.5 billion in 2007 to $51.1 billion in 2012. During the forecast period, Internet advertising will grow about eight times as fast as advertising at large. 11 Jun 2008
It's been proven that it is sound advice to spend more on marketing during a recession. But many marketers will find this advice impractical. For those that don't have extra money available, what tactics can be used to weather the storm of tough economic times 11 Jun 2008
South Africa will be looking to further expand trade relations with Thailand at the 8th annual Thailand Exhibition in South Africa next week. 11 Jun 2008
South African Breweries (SAB) Ltd today, Tuesday 10 June 2008, confirmed that South Africa will be the first country outside Europe to bring to market the Dutch beer, Grolsch Premier Lager, following the acquisition of Royal Grolsch by SABMiller some four months ago. 10 Jun 2008
Eqos Ltd, a UK-based provider of on-demand PLM, global sourcing, and supplier management solutions for the retail supply chain, has announced that it has achieved Microsoft Gold Certified Partner status for the second consecutive year. Gold Certified Partners, who maintain close working relationships with Microsoft, represent the highest level of competence and expertise with Microsoft technologies. 10 Jun 2008
Game recently contracted Primedia@Home's Intersect Direct team to aid the launch of two new stores in Richards Bay and Potchefstroom and create an awareness of the retail chain's opening specials. 10 Jun 2008
Over the past couple of weeks, I've had the opportunity to digest the thought-provoking, inspiring conversations that occurred at this year's Search Insider Summit. It's clear to me that we as an industry are beginning to view search more holistically. 10 Jun 2008
Backsberg Wine Estate was awarded the Mail & Guardian Greening the Future prize for energy efficiency and carbon management at this year's ceremony held in Johannesburg on 5 June 2008, which coincided with World Environment Week. 10 Jun 2008
Pep Stores has launched the Student Prince Academy to provide after-school core competence training in literacy, numeracy and life skills to hundreds of Grade 4 children in Gauteng and the Western Cape. 10 Jun 2008
Canderel has announced that it is sponsoring actress Shelley Meskin's first theatre production, ‘Does My Bum Wobble?' which she co-wrote with award-winning writer, Thomas Hall. 10 Jun 2008
A new malware variant is making its way around that encrypts nearly every type of file on a victim's hard drive. The malware contains a ransom note offering a decryption key to the user for a price. A US-based company, Kaspersky Lab, which discovered the malware, is working on cracking the 1,024-bit RSA encryption code. 10 Jun 2008
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