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FMCG News

Zesty Eikendal Sauvignon Blanc goes green
Eikendal, situated on the verdant foothills of the Helderberg, lightens up for summer with its latest Sauvignon Blanc 2007. This easy-drinking wine radiates a renewed crisp taste with a significant ‘greener' appeal than its more tropical predecessors. 19 Jul 2007
Wining and dining on winning oysters
Twenty food and twenty wine exhibitors offered a total 15,500 oysters prepared in unique and delectable ways while about 1,000 litres of wine was consumed between 700 people at the Pick ‘n Pay Oyster and Wine Mardi Gras. The event was held on Wednesday, 11 July, at the Heineken Pavilion at Loerie Park Sport grounds, and formed part of the 24th Pick ‘n Pay Knysna Oyster Festival. 18 Jul 2007
Even better than just the time, there's even a spot where you can sit, relax and enjoy a cup or two... 17 Jul 2007
...and fielders... and wicketkeepers... and bowlers... 17 Jul 2007
... and it's certainly not a case of ‘one size fits all'... 16 Jul 2007
One of Britain's smallest cheese producers is about to reach millions of customers for the first time after winning Tesco's Cheese Challenge competition. 16 Jul 2007
FoodState, a supplement range on the market, reinforced its presence in South Africa with a series of billboards on busy roads in the Johannesburg metropole. Billboard advertising is not the usual route to market for a nutritional supplement company. 16 Jul 2007
Bakers cook up new logo
Bakers have introduced a fresh new take on their existing logo. The new logo was launched during the recent Bakers master brand promotion campaign titled ‘Missing', which centred on the Bakers brand icon. 16 Jul 2007
Eat some more with new Bakers ad
Baker has launched their latest TV advert for one of their long-standing and popular brands, Eet-Sum-Mor. The 30 second advert is based on the Bakers ‘Magic' campaign and captures the essence of the brand as the ‘moreish in-betweener', according to Bakers. 16 Jul 2007
South Africa is one of three countries currently experiencing exceptional growth in the Muslim element of their populations. The other two are Russia and China. 13 Jul 2007
Goodbye Omega 3, hello OméCOL… Parmalat's OméCOL low-fat milk - enriched with essential Omega 3 fatty acids and Vitamins C, E and B6 - first introduced as Omega 3 milk, is now in a bright new pack sporting a new brand name (but the contents keep to the tried and trusted formulation). 13 Jul 2007
‘I Bake, I Care' is a Golden Cloud campaign that promises to boost HOPE Worldwide, a recognised non-profit non-governmental organisation which runs community-based programmes targeted at HIV/ AIDS care, support and prevention efforts for adults and children, to the tune of R1 million! 13 Jul 2007
June every year is very special for Cape Town's children with cancer, for that is when CHOC, Childhood Cancer Foundation, hosts a Christmas in June celebration - just for them and their families. 13 Jul 2007
Cellar combats climate change
Backsberg has become the first wine producer in South Africa and one of only three in the world to gain carbon-neutral status by sequestrating its carbon emissions. 13 Jul 2007
Leopard's Leap Wines, which recently leapt the Atlantic and secured four listings in Canada, has announced plans to strengthen its presence locally as well. 13 Jul 2007
Parmalat has launched new 20ml single serve milk pods with the aim of expanding its product offering to the food service and hospitality industries. 5 Apr 2007
Let's do Biz