SA Media Facts 2009

Bizcommunity.com, in association with OMD, brings you a handy and hands-on guide to all the media facts you will need to understand this vibrant industry in South Africa and the SADC group of countries. Publications, rates, online providers, magazines and the rest -they’re all here courtesy of OMD in collaboration with its project editor, Tony Koenderman’s Adreview.ABOUT OMDOMD is part of the Omnicom Group, which was formed in 1986, and is a strategic and financial holding company managing a portfolio of market leading communications companies. OMD itself was founded in 1996, born out of three of what are considered to be among the most creative advertising agencies in the world - BBDO, DDB and TBWA. Many of OMD’s staff come from a full service background and hence bring with them total communications expertise. This creative heritage has driven the development of OMD Checkmate, a process designed to fuse the science of media with the art of media, to create efficient, effective and distinctive communications strategies, and is what sets the company’s approach apart from that of its competitors.The network invests billions of dollars in media through 140 offices in 80 countries and runs a huge portfolio of leading brands throughout their local markets and more than 60 global clients from a series of international hubs around the world. The company has established the structure, systems and resources to deliver a first-class media offering locally, regionally and internationally. The OMD approach is unique and has helped to contribute to the success of many of the world's leading brands in today's highly competitive market.In Africa, the group has offices in three of the continent’s most dynamic and go-ahead economies – Kenya, Nigeria and South Africa – which are the leaders and trend setters in their respective regions. As part of Omnicom, OMD can harness the global capabilities of these marketing service companies to further ensure optimization of marketing plans in these regions of Africa and elsewhere on the continent.The company has the financial stability and consistent track record of Omnicom as a foundation, in-depth knowledge of markets both local and international, and the flexibility to adapt its way of working to meet their clients' unique needs.For in-depth reports on SA media (2002-2009), plus analyses of the economies and other relevant information on nations within the SADC, click here www.omdmedia.co.za/samediafacts.asp