Alcohol is the most widely used psychoactive substance in the world. But where was the first alcoholic beverage brewed and consumed?
Neil Rusch 15 Sep 2020
With Covid-19 lockdown measures around the world easing, just under three-quarters of global consumers report feeling comfortable returning to physical stores since lockdowns have eased...
4 Sep 2020
A new global report highlights challenges and opportunities for retailers as the Covid-19 pandemic drives permanent shifts in consumer behaviour now and beyond the holiday season...
12 Aug 2020
Food giants muscle in on booming alternative protein market, with dedicated teams to develop and sell plant-based alternatives to meat and dairy...
30 Jul 2020
Prior to the pandemic, Africa was identified as one of the fastest-growing consumer markets in the world, with household consumption growing even faster than GDP...
23 Jul 2020
As Nigerian consumers emerge from a restricted living scenario unlike any they have experienced before, there are already big shifts in their consumption dynamics with some behaviours set to never return...
Nielsen 18 Jun 2020
The CMO Council has picked notable brand stand-outs experiencing an upturn in the global downturn...
15 Jun 2020
Annual revenue of integrated fitness clothing is forecast to rise from approximately $1bn in 2020 to $11bn in 2025, according to Juniper Research...
11 Jun 2020
As Covid-19 shifts the global economic outlook into deep recession, reflecting the impact of social distancing measures on economic activity, no industry remains untouched...
Camilla Butler 5 Jun 2020
The Covid-19 pandemic has given rise to a new kind of African consumer who is already displaying fundamental shifts in consumption and purchase behaviour...
27 May 2020
Forrester predicts that due to the coronavirus, retail sales in 2020 will decline by an average of 9.6% globally, a loss of $2.1tn...
7 May 2020
The latest report by WPP and Kantar, in conjunction with the World Retail Congress, the BrandZ Top 75 Most Valuable Global Retail Brands Ranking, drives home the retail sector's pivotal role in the global economy...
Kantar 4 May 2020
According to the latest Global Advertising Trends report which focuses on FMCG and Covid-19, FMCG brands are better placed to weather the storm than other sectors...
30 Mar 2020
Nielsen has found that global consumers are adapting their purchase behaviour to cope with the rapidly evolving situation we find ourselves in during the Covid-19 pandemic...
26 Mar 2020
