Campaigns | Bizcommunity

Campaigns | Bizcommunity

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Source: © UNESCO
This year, World Press Freedom Day, 3 May, will focus on the profound influence of Artificial Intelligence (AI) on journalism and media under the theme: Reporting in the Brave New World – The Impact of Artificial Intelligence on Press Freedom and the Media

Media Freedom

World Press Freedom Day 2025: The impact of AI on media and press freedom

14 hours

WHO and Unicef expose unethical baby milk ads in South Africa

Advertising

WHO and Unicef expose unethical baby milk ads in South Africa

16 hours

Listening is the new loud: The new era of lead generation

Marketing

Listening is the new loud: The new era of lead generation

Michelle Huxtable, Issued by We Do Digital 17 hours

This year, the Gerety Awards 2025 South Africa Jury Insight panel includes Linda Kachingwe-Sisya, executive head of marketing and communications, Africa and International, RMB and FNB, and Koo Govender, CEO, Publicis Groupe Africa. Danette Breitenbach, Bizcommunity.com's Marketing and Media editor, will moderate the panel (Image supplied)

Advertising

Publicis Groupe Africa's Koo Govender and RMB-FNB's Linda Kachingwe-Sisya on Gerety Awards 2025 SA jury insight panel

19 hours

Chicken Licken bravely debones a rare phobia with their latest campaign

Advertising

Chicken Licken bravely debones a rare phobia with their latest campaign

Issued by Joe Public 2 days

Media planners, take note: The Western Cape’s 2025 event calendar is a goldmine for OOH

OOH

Media planners, take note: The Western Cape’s 2025 event calendar is a goldmine for OOH

Steve Duck, Issued by Tractor Outdoor 2 days

Ogilvy SA won four Warc Awards 2025 - Middle East Africa including gold for its Bread of the Nation campaign for AB InBev SA

Advertising

Ogilvy wins all SA’s Warc Awards 2025 - Middle East and Africa

3 days

Net#work BBDO repositions to #WhatIfWeDOBIGTHINGS with new leadership appointments

Advertising

Net#work BBDO repositions to #WhatIfWeDOBIGTHINGS with new leadership appointments

3 days

Gagasi FM launches newly revamped interactive website

Radio & Audio

Gagasi FM launches newly revamped interactive website

Issued by Gagasi FM 25 Apr 2025

Source: © 123rf Jacky Merola, strategy and insights director, Feel Good & Co. says marketing is not just about what you’re offering; it’s about what your consumers value

Marketing

But here’s the truth: It’s not about what you’re offering; it’s about what consumers value

Jacky Merola 25 Apr 2025

Source: © Unsplash Special Effects Media South Africa’s content producer, Modiegi Mokgopa says it is out with the era of perfect and polished, and in with raw, authentic, relatable content

Social Media

4 Steps to inclusive, representative digital content

Modiegi Mokgopa 25 Apr 2025

Dentsu Mozambique’s Sylla Faruk named among Top 30 Women Shaping Comms in 2025

PR & Communications

Dentsu Mozambique’s Sylla Faruk named among Top 30 Women Shaping Comms in 2025

Issued by Dentsu 24 Apr 2025

The Kantar Diva 2025 report reveals what it’s really like being an LGBTQIA+ woman in the workplace

DEI

The Kantar Diva 2025 report reveals what it’s really like being an LGBTQIA+ woman in the workplace

Senamile Zungu and Leigh Andrews, Issued by Kantar 24 Apr 2025

The MTN Today We Make Moves is a series called Cheeseboy,and brings back the creativity that once made telco ads so memorable

Advertising

#BehindtheCampaign: MTN's Today We Make Moves - A return to distinctive telco advertising

24 Apr 2025

Clockwork shortlisted across 6 categories at the Sabre Awards Africa 2025

PR & Communications

Clockwork shortlisted across 6 categories at the Sabre Awards Africa 2025

Issued by Clockwork 24 Apr 2025

Diary of a CMO: What’s marketing’s contribution to profit?

Research

Diary of a CMO: What’s marketing’s contribution to profit?

Mary Kyriakidi, Issued by Kantar 23 Apr 2025

On the penultimate date of the Bookmark Awards entries closing, Tilesh Bhaga, creative director, digital and innovation at VML South Africa and experienced Bookmark Awards judge, gives 6 tips to a winning Bookmarks entry (Image supplied)

IAB Bookmarks Awards

6 tips to create a winning Bookmark Awards entry

Tilesh Bhaga 23 Apr 2025

Clockwork named Old Mutual specialist lead creative agency

Advertising

Clockwork named Old Mutual specialist lead creative agency

Issued by Clockwork 22 Apr 2025

Source: © Retroviral The Sabre Awards Africa finalists have been announced, with Retroviral and Ogilvy each with seven finalists. Pictured: One of the finalists campaigns, The Eric Cantona Stunt for Showmax by T+W, Retroviral and Grid

PR & Communications

SA's PR agencies show their excellence in Sabre Awards Africa 2025 finalists list

22 Apr 2025

Is your RTM agency agile and flexible enough to get it done?

Promotions & Activations

Is your RTM agency agile and flexible enough to get it done?

Issued by Provantage 22 Apr 2025

Purposeful packaging for modern life

Packaging

Purposeful packaging for modern life

Issued by Mpact 17 Apr 2025

Source: DEZALB via

Tourism

Insights unlock untapped potential in South Africa's domestic tourism

17 Apr 2025

Source: © 123rf A new report by the IAB South Africa, SA Content Creator Charter and the Influencer Marketing Perceptions Report examines the challenges and the massive untapped opportunities that exist in this market and has identified six trends

Digital

IAB SA: 6 key trends impacting influencer marketing

Casey Mantle,Dashni Vilakazi,Jolene Roelofse & Sanesh Maharaj 17 Apr 2025

Warc research shows that globally, newsbrand ad spend is forecast to fall to $32.3bn this year, a 33.1% decrease from 2019, as hard news stories – from trade wars to armed conflicts – draw audiences but not ad dollars. (Image supplied)

Advertising

Warc: News media struggles as brands favour softer content

16 Apr 2025

Emergency Medicine

South Africans don’t donate enough blood – technology can help drive the numbers

Relebohiseng Matubatuba 23 Apr 2025

Levi’s and Beyoncé debuts Reiimagine Chapter 3: Refrigerator

Retail Marketing

Levi’s and Beyoncé debuts Reiimagine Chapter 3: Refrigerator

15 Apr 2025

From aaa School of Advertising to industry disruptor: Patrick Mentzel

Education

From aaa School of Advertising to industry disruptor: Patrick Mentzel

Issued by AAA School of Advertising 15 Apr 2025

Public relations at a crossroads

PR & Communications

Public relations at a crossroads

Issued by Brandfundi 15 Apr 2025

MediaHeads 360 and Media Host join forces to redefine community radio advertising

Advertising

MediaHeads 360 and Media Host join forces to redefine community radio advertising

Issued by MediaHeads 360 15 Apr 2025

Roar Media and Red October Technologies announce strategic collaboration to transform media landscape

Media

Roar Media and Red October Technologies announce strategic collaboration to transform media landscape

Issued by Red October Technologies 14 Apr 2025

#OrchidsandOnions: SA Tourism swaps celebrity power for storytelling in new ad

#OrchidsandOnions

#OrchidsandOnions: SA Tourism swaps celebrity power for storytelling in new ad

Brendan Seery 14 Apr 2025

Wake Up with Daily Maverick: A bold new morning talk series at the Hermanus Fynarts Festival

Online Media

Wake Up with Daily Maverick: A bold new morning talk series at the Hermanus Fynarts Festival

Issued by Daily Maverick 14 Apr 2025

Mary Beth West, a senior strategist from the US, challenges the industry to confront its role in blurring the lines between advocacy, ideology, and profit at the World Communications Forum Association’s Davos Communications Summit (Image supplied by Lebo Madiba)

PR & Communications

Exclusive: Lebo Madiba - Bell Pottinger’s legacy and the shifting terrain of PR, ethics and geopolitics

Lebo Madiba 14 Apr 2025

WTM Africa 2025 marks record participation from 96 countries

Tourism & Travel

WTM Africa 2025 marks record participation from 96 countries

11 Apr 2025

#BehindtheSelfie: Adriana Woolridge, marketing manager at Homemation

Behind the Selfie

#BehindtheSelfie: Adriana Woolridge, marketing manager at Homemation

Karabo Ledwaba 11 Apr 2025

Lebo Madiba is at the World Communications Forum Association’s Davos Communications Summit. Here, she reports on the message from the keynote speaker, Paul Holmes, founder and chair of PRovoke Media (Image supplied)

PR & Communications

Exclusive: Lebo Madiba - The Chaos Dividend - Corporate Affairs must lead with pattern recognition, not panic

Lebo Madiba 11 Apr 2025

Source: Supplied. Mpoomy Ledwaba speaking at the Life Changing Lessons event in Cape Town.

Finance

Empathy, legacy, and financial wisdom: Mpoomy Ledwaba & 1Life spark a meaningful dialogue

11 Apr 2025

Branding

How Dove is repositioning its brand in the age of dermocosmetics

10 Apr 2025

South Africa to host Responsible Gambling Summit 2025

Health & Social Welfare

South Africa to host Responsible Gambling Summit 2025

Issued by Tishala Communications 9 Apr 2025

SA retail marketing steps into the global spotlight

Retail Marketing

SA retail marketing steps into the global spotlight

Issued by Taryn Louch Creative 9 Apr 2025

TDMC HQ’s 8 key digital marketing insights from the past year

Digital

TDMC HQ’s 8 key digital marketing insights from the past year

Issued by TDMC 9 Apr 2025

The success of #backtouni – connecting with SA youth, influencer marketing with Varsity Vibe

Social Media

The success of #backtouni – connecting with SA youth, influencer marketing with Varsity Vibe

Issued by Varsity Vibe 9 Apr 2025

Kantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

Advertising

Kantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

Issued by Kantar 9 Apr 2025

Entries now open for the Assegai Awards 2025!

Direct Marketing

Entries now open for the Assegai Awards 2025!

Issued by DMASA 8 Apr 2025

Advertising

Ogilvy SA top African agency in the Warc Effectiveness Awards 2025 shortlist

8 Apr 2025

PR & Communications

Irvine Partners wins Ubuyu Banyan Tree Escape launch account

8 Apr 2025

Form personal connections with customers through events and sponsorships

SMEs

Form personal connections with customers through events and sponsorships

Issued by SME South Africa 7 Apr 2025

Advertising

YouTube advertising awards now include South Africa

7 Apr 2025

Same challenges, different year: When will higher education in South Africa truly transform?

Higher Education

Same challenges, different year: When will higher education in South Africa truly transform?

Issued by EDGE Education 7 Apr 2025