Micro-influencers | Bizcommunity

Micro-influencers | Bizcommunity

News

Lessons from the Runway: What advertising can learn from the fashion industry

FMCG

Lessons from the Runway: What advertising can learn from the fashion industry

Issued by Ebony+Ivory 17 Nov 2025

WhatsApp, the ‘killer app’ for word-of-mouth in SA’s township economies

Marketing

WhatsApp, the ‘killer app’ for word-of-mouth in SA’s township economies

Mathabatha Sexwale, Issued by Brave Group 21 Oct 2025

Luyanda Mazibuko, SEM's creative production manager, asks how homegrown brands can actually tap into the hearts of the diverse South African market? (Image supplied)

Marketing

#ProudlySA: How local brands can win the hearts of South African consumers

Luyanda Mazibuko 1 Oct 2025

How influencers are winning in the attention economy

Social Media

How influencers are winning in the attention economy

Issued by Dentsu 12 Sep 2025

Why ad agencies are hiring creators and influencers

Marketing

Why ad agencies are hiring creators and influencers

Robyn Jones, Issued by Brave Group 21 Aug 2025

Beyond the algorithm: How African brands are rewriting the rules of growth

Digital

Beyond the algorithm: How African brands are rewriting the rules of growth

Azmina Khan, Issued by Dentsu 6 Aug 2025

Mastering PR: staying human in a tech-saturated world

PR & Communications

Mastering PR: staying human in a tech-saturated world

Issued by icandi CQ 25 Jul 2025

#WPRD2025 | JL PR's Jana Leonard: PR is a rewarding space to be in

World PR Day

#WPRD2025 | JL PR's Jana Leonard: PR is a rewarding space to be in

Evan-Lee Courie 16 Jul 2025

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

BizTrendsTV

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

Danette Breitenbach 27 May 2025

Source: © Unsplash Special Effects Media South Africa’s content producer, Modiegi Mokgopa says it is out with the era of perfect and polished, and in with raw, authentic, relatable content

Social Media

4 Steps to inclusive, representative digital content

Modiegi Mokgopa 25 Apr 2025

The success of #backtouni – connecting with SA youth, influencer marketing with Varsity Vibe

Social Media

The success of #backtouni – connecting with SA youth, influencer marketing with Varsity Vibe

Issued by Varsity Vibe 9 Apr 2025

#BizTrends2025: Special Effects Media’s Kelly Kaimowitz - Creating a lasting impact through influencer marketing

Social Media

#BizTrends2025: Special Effects Media’s Kelly Kaimowitz - Creating a lasting impact through influencer marketing

Kelly Kaimowitz 3 Feb 2025

Judith Mugeni says success in 2025 will mean harnessing the power of sponsorship in a futuristic environment by returning to fundamental principles (Image supplied)

Marketing

#BizTrends2025: Judith Mugeni - Back to the future, sponsorship in 2025

Judith Mugeni 24 Jan 2025

Social Media

The price of South African influence

Karabo Ledwaba 25 Nov 2024

Should your small business join the TikTok revolution?

SMEs

Should your small business join the TikTok revolution?

Ben Bierman, Issued by Business Partners Limited 4 Oct 2024

Marketing

South African brands poised to lead as influencer marketing industry surges globally

10 Jul 2024

Youth Month

Harnessing the power of youth: The future of brand marketing

Ilhaam Sass, Issued by 3RC 3 Jun 2024

Fluence Africa Influencer Festival electrifies Johannesburg with unprecedented buzz

Events & Conferencing

Fluence Africa Influencer Festival electrifies Johannesburg with unprecedented buzz

Issued by OnPoint PR 25 Apr 2024

#BizTrends2024: Dale Hefer – The year marketers become user-wranglers to get more from less

Marketing

#BizTrends2024: Dale Hefer – The year marketers become user-wranglers to get more from less

Dale Hefer 30 Jan 2024

10 e-commerce trends to look out for in 2024

E-commerce

10 e-commerce trends to look out for in 2024

Issued by TDMC 15 Jan 2024

Source: © 123rf 4 strategies Gen Z gamers can teach brands

Youth Marketing

4 strategies Gen Z gamers can teach brands

Dr Isolde Lubbe 26 Sep 2023

Social Media

3 ways to elevate customer trust and confidence in a brand on social media

Dr Rukudzo Pamacheche 23 Aug 2023

Marketing

Brand Influence activates nano-influencer campaign for Prime Hydration launch with Checkers

Issued by Brand Influence 9 May 2023

Source © Desola Lanre Ologu

Marketing

Digital marketing: A shift in media strategy

Pieter Groenewald 13 Mar 2023

Marketing

5 influencer marketing trends to follow in 2023

Albert Makoeng 7 Feb 2023

Dale Hefer is CEO of the IMC (Integrated Marketing Council) which incorporates, Africa’s foremost integrated marketing conference

Marketing

#BizTrends2023: The politics of marketing in 2023

Dale Hefer, Issued by IMC Conference 24 Jan 2023

Source © Patrick Tomasso Kirsty Bisset gives her five key takeaways from the Digital Marketing World Forum 2022

Trends

5 key takeaways from the Digital Marketing World Forum 2022

Kirsty Bisset 6 Dec 2022

Marketing

The influence of influencer marketing

Pieter Groenewald 11 Nov 2022

How to make your business bloom

SMEs

How to make your business bloom

Issued by Business Partners Limited 20 Sep 2022

Make your business bloom: 5 simple strategies for SMEs to attract more business in spring

SMEs

Make your business bloom: 5 simple strategies for SMEs to attract more business in spring

Issued by Business Partners Limited 6 Sep 2022

Social Media

Micro-influencers enjoy highest engagement rates in 2022

6 Sep 2022

Marketing

Influencer marketing is not only about popping champagne bottles

11 Aug 2022

Marketing

Meltwater reveals influencer marketing insights

27 Jun 2022

Supplied. Schalk Bezuidenhout hot dog, a cheese griller wrapped in bacon and covered in a woollen knit jacket

Social Media

Eskort campaign results show local nano-influencers worth

Marcelle Pienaar 27 May 2022