Paid search | Bizcommunity

Paid search | Bizcommunity

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Elené Cooke: What performance marketing sees – and what it doesn’t

Marketing

Elené Cooke: What performance marketing sees – and what it doesn’t

Issued by Lumico 18 Jun 2026

The old playbook is finished. So is the way we measure TV in South Africa

TV

The old playbook is finished. So is the way we measure TV in South Africa

Issued by TDMC 10 Jun 2026

Cape Marketing Agency launches AdsEngine following multi-million rand Google Ads success

Marketing

Cape Marketing Agency launches AdsEngine following multi-million rand Google Ads success

Issued by Cape Marketing Agency 4 Jun 2026

Warc global ad outlook. Source: Warc.

Advertising

Warc Media: Meta outperforms, YouTube misses as AI reshapes online ad growth

4 May 2026

“This isn’t the Wild West anymore”

Social Media

“This isn’t the Wild West anymore”

Issued by TDMC 4 Feb 2026

AI-powered search will reshape the $595bn e-commerce industry by 2028

E-commerce

AI-powered search will reshape the $595bn e-commerce industry by 2028

27 Jan 2026

As generative AI platforms become mainstream discovery tools, digital commerce is undergoing a seismic transformation (Image source: © 123rf )

E-commerce

Gen AI platforms see e-commerce seismic transformation

26 Jan 2026

Media

Warc 2026 media trends: Systems planning, AI, & the creator economy

16 Jan 2026

Erica Bopape (CM SA) is the executive for marketing and communications at Absa Business Banking. Source: Absa.

Marketing

#BizTrends2026 | Absa's Erica Bopape: What 2026 will demand of financial services marketers

Erica Bopape 14 Jan 2026

(Image supplied)

Marketing & Media

Global ad market growth to accelerate, Big Tech takes market share

18 Dec 2025

2025: A transformative year for global advertising defined by growth, upheaval, and opportunity

Digital

2025: A transformative year for global advertising defined by growth, upheaval, and opportunity

Issued by Hoorah Digital 10 Dec 2025

Marketing & Media

Warc: Red flags deflate marketers optimism for 2026

4 Dec 2025

AI Overviews are rewriting the rules of search marketing – here’s how to adjust your strategy

Marketing

AI Overviews are rewriting the rules of search marketing – here’s how to adjust your strategy

Natascha Torres 2 Dec 2025

Media

PWC report | Youth propel Africa's E&M sector beyond global benchmarks

23 Oct 2025

Branding

Half of B2B CMOs think brand doesn’t matter. They’re wrong

Musa Kalenga, Issued by Brave Group 22 Oct 2025

Local online retailers see profits soar as consumer trust grows

E-commerce

Local online retailers see profits soar as consumer trust grows

1 Oct 2025

Advertising

Warc report reveals ad spend surge reaching $1.17tn this year

26 Sep 2025

The finalists were announced on 9 July 2025. Source: Supplied

IAB Bookmarks Awards

All the 2025 Bookmark Awards finalists

9 Jul 2025

Location Bank announces groundbreaking white paper: The AI Disruption

Digital

Location Bank announces groundbreaking white paper: The AI Disruption

Issued by Location Bank 2 Jul 2025

The strategic imperative: in-house ‘savings’ vs the outsourced advantage

Digital

The strategic imperative: in-house ‘savings’ vs the outsourced advantage

Issued by TDMC 30 Jun 2025

Outperform your competitors without outspending them

Digital

Outperform your competitors without outspending them

Issued by Location Bank 20 Jun 2025

Clients and partners came together for the event.

Marketing

How Santam and Incubeta shattered growth targets through smart data

Karabo Ledwaba 17 Jun 2025

Advertising

Global ad spend projected to hit $1.16tn, despite economic volatility

12 Jun 2025

Media

Why every brand needs an SEO strategist right now

Marco Martin, Issued by Dentsu 10 Jun 2025

Advertising

Amazon’s ad business boom: Raking in over $60bn

21 May 2025

Source: © 123rf A new report by the IAB South Africa, SA Content Creator Charter and the Influencer Marketing Perceptions Report examines the challenges and the massive untapped opportunities that exist in this market and has identified six trends

Digital

IAB SA: 6 key trends impacting influencer marketing

Casey Mantle,Dashni Vilakazi,Jolene Roelofse & Sanesh Maharaj 17 Apr 2025

Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Marketing

Warc study shows growth this year but still downgrade of almost one percentage point

28 Mar 2025

The AI revolution in search: How to stay visible in a changing digital landscape

Digital

The AI revolution in search: How to stay visible in a changing digital landscape

Issued by Dentsu 10 Mar 2025

Radio & Audio

New Warc report dispels myths about audio advertising in the US

4 Dec 2024

Black Friday and beyond: a checklist for retail peak season

Retail

Black Friday and beyond: a checklist for retail peak season

22 Nov 2024

Mastering marketing basics for medium to large businesses

Marketing

Mastering marketing basics for medium to large businesses

Issued by Hoorah Digital 20 Nov 2024

Source: © 123rf Platforms such as Instagram, Facebook and TikTok have become crucial components of the digital advertising landscape

Digital

SA's digital ad revenue hits new all-time high with almost 40% share of overall advertising market

Paula Hulley 24 Oct 2024

(Image supplied) The 2024 IAB South Africa Internet Advertising Revenue Report, also known as the Online AdSpend Report, has confirmed the significant expansion of online advertising as forecasted in last year’s report

Digital

IAB Online AdSpend Report: SA's digital ad revenue soars to R17.7bn

27 Sep 2024

Advertising

Warc report: How earned media is cutting through digital noise

26 Sep 2024

Dentsu Performance transforms and sets the bar for digital marketing

Digital

Dentsu Performance transforms and sets the bar for digital marketing

Issued by Dentsu 9 Sep 2024

IProspect: Empowering brands with integrated solutions and unmatched expertise

Branding

IProspect: Empowering brands with integrated solutions and unmatched expertise

Issued by Dentsu 5 Sep 2024

Source: © 123rf South Africa's ad market is expected to see 6.0% this year says Warc

Advertising

Warc: SA's admarket to grow 6%, as global ad investment more than doubles

22 Aug 2024

Source: © The Bookmarks These second IAB South Africa Bookmark Awards Finalists’ Showcase discussed artificial intelligence (AI), audacity and creative collaboration featuring host and moderator Ann Nurock

IAB Bookmarks Awards

#Bookmarks2024: Finalists’ Showcase encourages AI use, audacity and creative collaboration

16 Aug 2024

$Source: The Bookmarks The IAB SA Bookmark Awards' winners have been announced with TBWA \ Hunt Lascaris being the big winner on the night$

IAB Bookmarks Awards

#Bookmarks2024: All the IAB SA Bookmark Awards 2024 winners

Danette Breitenbach 16 Aug 2024

Ann Nurock, Cannes Lions trend spotter, will host and moderate the 2024 Bookmarks Finalists’ Showcase (Image supplied)

IAB Bookmarks Awards

#Bookmarks2024: Finalists’ Showcase hosted and moderated by trend spotter, Ann Nurock

12 Aug 2024

(Image supplied)

IAB Bookmarks Awards

All the IAB 2024 Bookmark Awards' finalists

12 Jul 2024

The rise of retail media in marketing strategies

Marketing

The rise of retail media in marketing strategies

Ruchelle Mouton, Issued by Tractor Outdoor 8 May 2024

Image supplied. The IAB South Africa Bookmark Awards has announced its 2024 jury panels with nine panels this year

Digital

IAB Bookmark Awards announces 2024 jury panels

28 Mar 2024

Rogerwilco appointed performance marketing agency to Momentum Metropolitan Holdings

Marketing

Rogerwilco appointed performance marketing agency to Momentum Metropolitan Holdings

Issued by Rogerwilco 11 Mar 2024

Image supplied.

IAB Bookmarks Awards

IAB South Africa Bookmark Awards 2024: Call for jury nominations now open

26 Jan 2024

Source: © Warc A new forecast by Warc puts global retail media ad investment at $141.7bn for 2024

Research

Retail Media: The advertising story of the decade with global advertising spend set to reach $128.2bn

20 Oct 2023

5 Black Friday tips for 2023

Sales

5 Black Friday tips for 2023

11 Oct 2023

Maximise ROI with performance marketing

Marketing

Maximise ROI with performance marketing

Issued by Incubeta 2 Oct 2023