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The Lead Creative

The Lead Creative: "More creative freedom, less money"

The brands that win in 2026 will be the ones who view this seasonal moment not as a post-holiday filler, but as the launchpad for behaviour-driven (Image source: © 123rf )

January is an opportunity for brands: 11 social media marketing ideasKeith Kakadia

As social media giant Meta continues to pivot aggressively toward artificial intelligence, its acquisition of Manus represents an ambition to redefine how AI interacts with everyday users and enterprises around the world (Image source: © 123rf )

Meta’s Manus acquisition: A strategic play for advanced AI agents

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Empowering news organisations through technological innovation

Empowering news organisations through technological innovation

Louise Marsland 28 Aug 2019

A newspaper stand is seen in Mwanza, Tanzania, on September 19, 2015. Tanzania is currently considering legal amendments that could negatively affect press freedom. Credit: CPJ/AFP/Daniel Hayduk.

Onslaught against press freedoms in Tanzania

26 Aug 2019

Anne Githuku-Shongwe, representative of UN Women South Africa’s Multi-Country Office, addressing the DStv Seminar of Creativity. Image via Al Nicoll © via Gallo Images.

#Loeries2019: Check the stereotypes in your creativity

Leigh Andrews 23 Aug 2019

Sphelele Mjadu, Unilever Personal Care Senior Public Relations Manager for Africa and Anne Githuku-Shongwe, representative of UN Women South Africa’s Multi-Country Office, in the UN Women-Dove masterclass panel at the Loeries. Image via Al Nicoll © via Gallo Images.

#Loeries2019: Our responsibility of better representation in advertising, media

Leigh Andrews 23 Aug 2019

Image credit: Teemu Paananen on Unsplash.

5 ways to make your event pay with social media

Talitha Spykerman 21 Aug 2019

Image source: Gallo/Getty.

'Troubling' erosion of press freedom in certain SADC states

19 Aug 2019

Image credit: Simon Steinberger from Pixabay.

Facebook can now fact-check news in African languages

Shereesa Moodley 16 Aug 2019

Image source: Gallo/Getty.

Africa's digital potential

Ime Archibong 14 Aug 2019

Image source: Gallo/Getty.

African Digital Media Awards 2019 finalists

13 Aug 2019

Image source: Gallo/Getty.

New media is misrepresenting women in Africa: what feminists can do

Sharon Adetutu Omotoso 8 Aug 2019

Image source: Gallo/Getty.

WhatsApp played a big role in the Nigerian election. Not all of it was bad

Nic Cheeseman 29 Jul 2019

Yash Deb, managing director and chief creative officer at Isobar, Kenya and this year's Loeries integrated campaign, film & radio, and radio craft juror.

#Loeries2019: "Strength of a creative campaign lies in how rapidly others can build on it" - Yash Deb

Leigh Andrews 26 Jul 2019

3 steps towards 'glass boxing' your company with a Biz Press Office

3 steps towards 'glass boxing' your company with a Biz Press Office

Bizcommunity.com 23 Jul 2019

#FB@15: Inside Facebook's 4 Cs for innovation

#FB@15: Inside Facebook's 4 Cs for innovation

Elouise Kelly 23 Jul 2019

Image source: Gallo/Getty.

AFCON 2019 gets Africa talking on social media

22 Jul 2019

Ugandan police officers are seen in Kampala on April 23, 2019. Police recently arrested Joseph Kabuleta for allegedly posting “offensive communication against the person of the President” online. Credit: CPJ/AFP/Isaac Kasamani.

Ugandan commentator arrested over Facebook post critical of president

18 Jul 2019

Image credit: Thought Catalog on Unsplash

Social media has made brands less relevant, not more

Estelle Nagel 15 Jul 2019

#AfricaLeads: Africa poised for substantial growth

Louise Marsland 10 Jul 2019

Image source: Gallo/Getty.

Two days left to enter African Digital Media Awards 2019

10 Jul 2019

Internet advertising set to account for more than 50% of global adspend by 2021

Internet advertising set to account for more than 50% of global adspend by 2021

8 Jul 2019

Creating community on Facebook Groups

Creating community on Facebook Groups

Colleen Barrella 5 Jul 2019

Instagram, the new marketing hub for business growth

Instagram, the new marketing hub for business growth

Refilwe Monyai 4 Jul 2019

Global Ad Trends report reveals slowdown in social ad growth

Global Ad Trends report reveals slowdown in social ad growth

2 Jul 2019

The power of social media and influence in today's 4th Industrial Revolution

The power of social media and influence in today's 4th Industrial Revolution

Nokwanda Ndashe 1 Jul 2019

Content is king but is it relevant to your audience?

Content is king but is it relevant to your audience?

Minnie-lee Tagwirei 1 Jul 2019

The fruit of your coins

Facebook's Libra has staggering potential - state control of money could end

Gavin Brown 27 Jun 2019

Five skills to help you connect with your social media audience

Five skills to help you connect with your social media audience

Zubeida Goolam 13 Jun 2019

Africa's changemakers are blazing a trail for the rest of the world

Africa's changemakers are blazing a trail for the rest of the world

Nunu Ntshingila 10 Jun 2019

How social media has become a breeding ground for counterfeit sales

How social media has become a breeding ground for counterfeit sales

7 Jun 2019

Image source: Gallo/Getty.

#FairnessFirst: A picture tells a thousand words, but should it?

Leigh Andrews 3 Jun 2019

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