Human creativity | Bizcommunity

Human creativity | Bizcommunity

News

#Newsmaker | Murat Gebeceli: Sony MEA's new marketing director

Marketing

#Newsmaker | Murat Gebeceli: Sony MEA's new marketing director

Karabo Ledwaba 3 days

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Retail Marketing

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Issued by Afrizan 29 May 2026

Artificial Intelligence

With generative AI surging, Africa’s agile creators narrow Hollywood’s gap

Garon Campbell 26 May 2026

Why brands must humanise the AI narrative to preserve consumer trust

PR & Communications

Why brands must humanise the AI narrative to preserve consumer trust

Issued by Penquin 18 May 2026

Celeste Whitaker, founder and director of Fizz Marketing says the balance between technology and human insight will continue to define exceptional event experiences (Image source: © 123rf )

Events & Conferencing

Exceptional event experiences: Balancing AI and human insight

Celeste Whitaker, 6 May 2026

The short-term trap. Why your performance marketing is leaking loyalty

Marketing

The short-term trap. Why your performance marketing is leaking loyalty

Mathabatha Sexwale, Issued by Brave Group 15 Apr 2026

Africa’s music industry confronts licensing and copyright gaps

Music

Africa’s music industry confronts licensing and copyright gaps

8 Apr 2026

The 10-person agency team is becoming one person with a laptop

Marketing

The 10-person agency team is becoming one person with a laptop

Mathabatha Sexwale, Issued by Brave Group 25 Mar 2026

Eleven global strategy leaders join Ellie Bamford to define the year’s best in creative effectiveness. Source: Supplied.

Advertising

Meet the global leaders guiding NYF's 2026 Creative Effectiveness Awards

20 Mar 2026

Your campaign was dead before it launched

Marketing

Your campaign was dead before it launched

Mathabatha Sexwale, Issued by Brave Group 12 Mar 2026

The 2026 edition introduces “Irreplaceable Instinct” as the defining theme. Source: Supplied.

Social Media

Emotional ROI and curiosity-driven discovery lead TikTok’s 2026 trends

10 Mar 2026

Dr Vuyo Nyembezi, digital transformation leader, SABC, examines the trends powering public broadcasting

Media

#BizTrends2026 | SABC’s Dr Vuyo Nyembezi: Trends powering the next era of public broadcasting

Dr Vuyo Nyembezi 3 Mar 2026

South Africa's ad industry must win the war against AI 'slop'

Artificial Intelligence

South Africa's ad industry must win the war against AI 'slop'

Musa Kalenga, Issued by Brave Group 25 Feb 2026

The future of good marketing depends on taste. Not speed.

Artificial Intelligence

The future of good marketing depends on taste. Not speed.

Courtney Chapple, Issued by Brave Group 23 Feb 2026

AI-powered agency, Forge, challenges brands to embrace human–technology collaboration

Marketing

AI-powered agency, Forge, challenges brands to embrace human–technology collaboration

Issued by Brave Group 20 Feb 2026

O&L BrandX MD Patricia Hoeksema.

Marketing

AI slop hits Africa - Insights from Namibia

Patricia Hoeksema 18 Feb 2026

Musa Kalenga, group CEO of Brave Group

Trends

#BizTrends2026 | Brave Group's Musa Kalenga: Why 2026 demands a new code of leadership

Musa Kalenga 13 Feb 2026

Michel van Rijmenant, Chimera Creative, CEO and creative director says the question facing creative agencies today isn’t whether technology will change our industry but whether creativity will remain central to shaping what comes next (Image supplied)

Advertising

#BizTrends2026 | Chimera Creative’s Michel van Rijmenant: A new renaissance of creativity

Michel van Rijmenant 12 Feb 2026

The report is available for download.

PR & Communications

PR just got harder — Alignment is the key, says Meltwater

Karabo Ledwaba 11 Feb 2026

Sanele Sibiya, Head of Culture at Reddam House Helderfontein

Education

Why creative arts education is more important than ever in the AI era

Sanele Sibiya 4 Feb 2026

#BizTrends2026 | IAB SA’s Chris Borain: Continuous learning - digital marketing’s most powerful advantage

Digital

#BizTrends2026 | IAB SA’s Chris Borain: Continuous learning - digital marketing’s most powerful advantage

Chris Borain 27 Jan 2026

New Human8 report reveals how South Africans are reframing identity in 2026

Research

New Human8 report reveals how South Africans are reframing identity in 2026

Issued by Human8 23 Jan 2026

The Agency Scope 2025 Survey shows an industry racing into AI while dreading the fallout (Image source: © 123rf )

Marketing & Media

EXCLUSIVE Agency Scope 2025 | What keeps marketers and agencies awake at night

21 Jan 2026

#BizTrends2026 | Publicis Groupe’s Jonty Fisher: A much more synthetic world

Advertising

#BizTrends2026 | Publicis Groupe’s Jonty Fisher: A much more synthetic world

Jonty Fisher 20 Jan 2026

2025: A transformative year for global advertising defined by growth, upheaval, and opportunity

Digital

2025: A transformative year for global advertising defined by growth, upheaval, and opportunity

Issued by Hoorah Digital 10 Dec 2025

Artificial Intelligence

A backlash against AI imagery in ads may have begun as brands promote ‘human-made'

Paul Harrison 26 Nov 2025

In 2026, there will be changes to the Cannes Lions Awards (Image source: © Bizcommunity)

Cannes Lions

#CannesLions2026: A new Creative Brand Lions and other changes

13 Nov 2025

Artificial intelligence (AI) is everywhere, but understanding is scarce, says Garon Campbell, founder and AI director at Breadbin Productions (Image source: © 123rf )

Artificial Intelligence

AI literacy to define Africa’s next creative boom

Garon Campbell 4 Nov 2025

The agency of the future: From service provider to strategic partner

Marketing & Media

The agency of the future: From service provider to strategic partner

3 Nov 2025

Human8 doubles down on AI-enabled consultative power

Artificial Intelligence

Human8 doubles down on AI-enabled consultative power

Issued by Human8 29 Oct 2025

The Creativity Jackpot: When human instinct meets artificial logic

Lifestyle

The Creativity Jackpot: When human instinct meets artificial logic

Casper Coetzee 24 Oct 2025

Vanessa Bolosier is the creative strategy director at Incubeta. Source: Supplied.

Marketing

Vanessa Bolosier | The business case for creative risk

Vanessa Bolosier 8 Oct 2025

Bizcommunity announces theme for BizTrends2026

Trends

Bizcommunity announces theme for BizTrends2026

Issued by Bizcommunity.com 29 Sep 2025

From heritage to humanity: Can Africa lead the inclusive innovation era?

Marketing

From heritage to humanity: Can Africa lead the inclusive innovation era?

Issued by icandi CQ 25 Sep 2025

The AI shift: From novelty to necessity

Artificial Intelligence

The AI shift: From novelty to necessity

Teager Eales, Issued by Moonsport 18 Sep 2025

Marketing

Dentsu report: Winning with AI requires a human touch

Karabo Ledwaba 17 Sep 2025

Humans + AI: The new creative powerhouse in digital marketing

Digital

Humans + AI: The new creative powerhouse in digital marketing

Issued by We Do Digital 21 Aug 2025

Source: © 123rf Industry leader Ann Nurock delivered a thought-provoking keynote, sharing her perspectives on some of the defining themes from the 2025 Cannes Lions International Festival of Creativity

Cannes Lions

#CreativeCircle | Ann Nurock: 3 key trends shaping the future of marketing and creativity

Ann Nurock 19 Aug 2025

Terry Levin looks at campaigns presented at the recent Creative Circle Full Circle event in Cape Town. Pictured: The Sounds Right campaign

Cannes Lions

#CreativeCircle2025: Influencing real cultural, societal and economic change

Terry Levin 4 Aug 2025

Creativity sparks innovation within SME South Africa

SMEs

Creativity sparks innovation within SME South Africa

Issued by SME South Africa 29 Jul 2025

Mastering PR: staying human in a tech-saturated world

PR & Communications

Mastering PR: staying human in a tech-saturated world

Issued by icandi CQ 25 Jul 2025

Unpopular opinion by a CEO: If AI wins at Cannes, did a human even compete?

Artificial Intelligence

Unpopular opinion by a CEO: If AI wins at Cannes, did a human even compete?

Issued by Wetpaint Advertising 22 Jul 2025

The Creative Circle event takes place next week in Joburg and Cape Town, featuring some of the best creative minds in the country. Book your seats now (Image by Carl Willoughby)

Cannes Lions

Book now for the Joburg and Cape Town Creative Circle Full Circle

18 Jul 2025

#WPRD2025 | Hook, Line & Sinker’s Adam Hunter on building bridges: PR in a polarised world

World PR Day

#WPRD2025 | Hook, Line & Sinker’s Adam Hunter on building bridges: PR in a polarised world

Danette Breitenbach 16 Jul 2025

Why trust and human instinct remain marketers’ most valuable assets

Media

Why trust and human instinct remain marketers’ most valuable assets

Dewald van Niekerk, Issued by Mediamark 10 Jul 2025

Carl Willoughby with his fellow Cannes Lions Direct2025 jury members (Image supplied)

Cannes Lions

Judging #Cannes2025: Carl Willoughby - Messy creates the best work

Carl Willoughby 7 Jul 2025

Source: © La Petite Marseillanais Fresh from her trip to the Cannes Lions, Ann Nurock explores the two trends of the enduring power of human creativity and the rise of the creator economy

Cannes Lions

#Cannes2025: Ann Nurock explores the power of human creativity and rise of the creator economy

Ann Nurock 1 Jul 2025

Stop optimising your mistakes: Why brave creative is the key to marketing's future

Marketing

Stop optimising your mistakes: Why brave creative is the key to marketing's future

Vanessa Bolosier, Issued by Incubeta 20 May 2025

Art is closing the cultural gap between Africa and Abu Dhabi

Art

Art is closing the cultural gap between Africa and Abu Dhabi

Mohamed Khalifa Al Mubarak 15 Apr 2025