Measurement | Bizcommunity

Measurement | Bizcommunity

News

Brave Group secures top rank in digital, AI, and transformation in 2025/26 Agency Scope Study

Digital

Brave Group secures top rank in digital, AI, and transformation in 2025/26 Agency Scope Study

Issued by Brave Group 1 day

2026 Digital Marketing and Advertising Trends out now

Digital

2026 Digital Marketing and Advertising Trends out now

Issued by Red September 1 day

Proof over perception, South African PR begins measuring what really matters

PR & Communications

Proof over perception, South African PR begins measuring what really matters

Issued by Ornico 2 days

Image source: rawpixel.com from

Employment Equity

A business guide to avoiding the December bursary trap - part 3

Mariëtte van Wyk 3 days

$How fractional communications experts are changing the game$

PR & Communications

How fractional communications experts are changing the game

Laura Rapson 3 days

The SA PR Measurement Landscape Report has found that 60% of PR practitioners have strategic-level access to organisational decision-making (Image source: © 123rf )

PR & Communications

#SAPR2025: Strategic-level access increases measurement in PR

Danette Breitenbach 2 Dec 2025

A look at how mid-market malls drive SA's retail economy

Retail Marketing

A look at how mid-market malls drive SA's retail economy

1 Dec 2025

#SAPR2025: The rise of AI and the fall of AVEs

PR & Communications

#SAPR2025: The rise of AI and the fall of AVEs

Danette Breitenbach 28 Nov 2025

The martech mirage: $160bn spent. But ROI is still elusive

Marketing

The martech mirage: $160bn spent. But ROI is still elusive

Musa Kalenga, Issued by Brave Group 27 Nov 2025

Turn.io launches the Chat for Learning & AI Accelerator to advance education through chat and AI

Primary & Secondary Education

Turn.io launches the Chat for Learning & AI Accelerator to advance education through chat and AI

Issued by A Better World 26 Nov 2025

#Effies2025 | TBWA's City Lodge's SOS Grand Effie campaign

Effie Awards

#Effies2025 | TBWA's City Lodge's SOS Grand Effie campaign

Danette Breitenbach 26 Nov 2025

CMOs face a ‘reputation and results’ reckoning, according to NIQ’s 2026 Outlook

Marketing

CMOs face a ‘reputation and results’ reckoning, according to NIQ’s 2026 Outlook

Issued by NielsenIQ 25 Nov 2025

Cautious consumers set the tone for Black Friday 2025

Retail Marketing

Cautious consumers set the tone for Black Friday 2025

Issued by NielsenIQ 19 Nov 2025

React: Reducing the educational achievement gap through community-led technology

Higher Education

React: Reducing the educational achievement gap through community-led technology

Lihle Sosibo, Issued by North-West University (NWU) 18 Nov 2025

Big impact on small businesses

SMEs

Big impact on small businesses

Issued by Edge Growth 18 Nov 2025

Image credit: on

Sustainability

B20 South Africa: What's next for the Energy Mix and Just Transition

Murray Crow 17 Nov 2025

Caxton launches new integrated media solution with unrivalled reach

Media

Caxton launches new integrated media solution with unrivalled reach

Issued by Caxton Media 17 Nov 2025

Advertising

ComStrat - The bridge between brand strategy and media strategy

Issued by Advertising Media Forum 17 Nov 2025

It’s not just outputs but outcomes that matter

SMEs

It’s not just outputs but outcomes that matter

Daniel Hatfield, Issued by Edge Growth 13 Nov 2025

‘I can teach this now’: How teachers are bringing Coding and Robotics into the Foundation Phase

Skills Training

‘I can teach this now’: How teachers are bringing Coding and Robotics into the Foundation Phase

Issued by Oxford University Press 13 Nov 2025

Click2Cook. A recipe for success: Turn shopping intent into action

E-commerce

Click2Cook. A recipe for success: Turn shopping intent into action

Issued by Vicinity Media 13 Nov 2025

Purpose pays: How young entrepreneurs can build businesses with impact

SMEs

Purpose pays: How young entrepreneurs can build businesses with impact

Jeremy Lang, Issued by Business Partners Limited 12 Nov 2025

Sola Oke is the managing director for Pernod Ricard Africa. Source: Supplied.

Advertising

#AfricaTechFestival: Sola Oke on technology, innovation and Africa’s cultural future

Karabo Ledwaba 12 Nov 2025

Ghana’s first advanced Out-of-Home (OOH) measurement platform has been launched (Image supplied)

OOH

Ghana gets first OOH measurement platform

12 Nov 2025

Marketing

Warc's 2026 toolkit: Marketers' confidence wanes

11 Nov 2025

Advertising

Netflix's ad-supported tier hits 190 million viewers

10 Nov 2025

Artificial Intelligence

From SEO to GEO: How brands can stay visible in the age of AI search

Leanne Levine 10 Nov 2025

Ornico opens the 4th Annual South African PR Measurement Landscape Survey

PR & Communications

Ornico opens the 4th Annual South African PR Measurement Landscape Survey

Issued by Ornico 7 Nov 2025

A nation at risk: New research findings expose deepening household food insecurity

Food, Water & Energy Security

A nation at risk: New research findings expose deepening household food insecurity

Professor Reza Daniels and Andy Du Plessis, Issued by FoodForward SA 6 Nov 2025

Publicis West Africa, Moving Walls launch Ghana's first advanced OOH measurement platform

OOH

Publicis West Africa, Moving Walls launch Ghana's first advanced OOH measurement platform

Issued by Publicis Groupe Africa 6 Nov 2025

MotionAds co-founders wins Eric Ellerine Entrepreneur Award

Awards

MotionAds co-founders wins Eric Ellerine Entrepreneur Award

4 Nov 2025

Image source: Oleksandr Mudretsov –

Higher Education

University ranking systems are being rejected. African institutions should take note

Sioux McKenna 4 Nov 2025

Connected media: The next frontier in South African media planning

Media

Connected media: The next frontier in South African media planning

Issued by Advertising Media Forum 4 Nov 2025

Xtra Impact Radio Packages is a radio retail package created with Rainmaker Media, the retail media network powered by the Shoprite Group — Africa’s largest retailer and their Xtra Savings rewards programme database

Radio & Audio

Radio: Merging the in-store and on-air world

3 Nov 2025

Thapelo Kgosi Ramokala, animal health specialist at Beefmaster Group, says pre-breeding exams are essential to improving herd fertility.

Agriculture

How pre-breeding exams can boost herd fertility and cut long-term losses

31 Oct 2025

Scopen’s eighth edition of its PR Scope study in Spain has found that Artificial Intelligence (AI) is now firmly on the sector’s agenda (Image source: © 123rf

PR & Communications

Part 2: Scopen Spain PR Scope - AI as a transformative force

31 Oct 2025

Paula Hulley, IAB South Africa connected commerce committee chair, explores the importance of integrating online and offline shopping to create seamless customer experiences and pave the way for a new era of retail (Image source: © 123rf )

Digital

How to integrate online and offline for a seamless customer experience

Paula Hulley 27 Oct 2025

Source: © 123rf Warc Media’s latest Platform Insights by WARC Media provides comprehensive data-driven intelligence on LinkedIn’s advertising landscape

Research

LinkedIn's advertising bigger than other mid-size social platforms

21 Oct 2025

NIQ-GfK wins radio and TV measurement contracts in South Africa

Research

NIQ-GfK wins radio and TV measurement contracts in South Africa

Issued by NielsenIQ 21 Oct 2025

WhatsApp, the ‘killer app’ for word-of-mouth in SA’s township economies

Marketing

WhatsApp, the ‘killer app’ for word-of-mouth in SA’s township economies

Mathabatha Sexwale, Issued by Brave Group 21 Oct 2025

$TBWA\Hunt Lascaris and its client City Lodge Hotel Group won the Grand Effie Award 2025 (Image: Bizcommunity, Danette Breitenbach)$

Advertising

TBWA tops the Effies Awards SA

21 Oct 2025

Image credit: on Pexels

NGO, NPO & Social Enterprise

The untapped goldmine in South Africa’s ESD landscape

Nadia Rawjee and Marc Ashton 21 Oct 2025

Advertising

Warc report: How values-driven marketing can transform advertising effectiveness

16 Oct 2025

Rand Merchant Bank (private banking category) is the Ask Africa Orange Index 2025 overall winner

CRM, CX, UX

SA consumer is rebalancing under money-related stress

15 Oct 2025

Marketing

Why more companies are having marketing report to finance

Emma Montocchio 15 Oct 2025

Source: © Elice Moore Podcasts have quietly moved from the margins of South African media to become a serious force

Podcasts

Once a niche media format, now a mainstream habit

13 Oct 2025

Source: © 123rf The Broadcast Research Council of South Africa (BRC) is pleased to announce that following its rigorous Radio Audience Measurement System (RAMS) Request for Proposal (RFP) process, which concluded in June 2025

Radio & Audio

Rams contract awarded to new media measurement company

13 Oct 2025

Marketing

How Africa’s diverse market is reshaping experiential commerce strategies

Bonita Christie 9 Oct 2025