Media planning | Bizcommunity

Media planning | Bizcommunity

News

Source: © 123rf MRF has released the 19th edition Marketing All Product Survey with two significant updates

Research

2 updates in released Maps survey

1 day

South Africans embrace smarter financial habits in 2025

Financial Services

South Africans embrace smarter financial habits in 2025

Issued by KLA 1 day

Clockwork celebrates 7 category wins across 4 campaigns at the inaugural Mark Awards 2025

Marketing

Clockwork celebrates 7 category wins across 4 campaigns at the inaugural Mark Awards 2025

Issued by Clockwork 3 Sep 2025

Source: © 123rf 76% of advertisers in Mexico work with specialised agencies and still wish to continue working with them in the future, with one agency as the lead agency

Marketing & Media

Part 1: Agency Scope Mexico - Specialised agencies still preferred over integration

2 Sep 2025

The IAB SA 2025 Bookmarks Awards winners have been announced, with Ogilvy named Best Digital Agency of 2025 (Image supplied)

IAB Bookmarks Awards

Ogilvy and KFC take the double in the IAB Bookmark Awards

15 Aug 2025

South African women are driving retail trends – and brands should be paying attention

Women's Month

South African women are driving retail trends – and brands should be paying attention

Issued by KLA 13 Aug 2025

Industry insights: Consumers still aspire, but planning is everything

Research

Industry insights: Consumers still aspire, but planning is everything

Issued by Vicinity Media 8 Aug 2025

Creators and creatives: Advertising in a world of social influence

Advertising

Creators and creatives: Advertising in a world of social influence

Andile Rapiya, Managing Director, Bravado at Brave, Issued by Brave Group 28 Jul 2025

South Africans embrace tech with optimism and purpose

Research

South Africans embrace tech with optimism and purpose

Issued by KLA 23 Jul 2025

Clockwork has 23 finalists across 5 clients at the 2025 Bookmark Awards

Marketing

Clockwork has 23 finalists across 5 clients at the 2025 Bookmark Awards

Issued by Clockwork 10 Jul 2025

The finalists were announced on 9 July 2025. Source: Supplied

IAB Bookmarks Awards

All the 2025 Bookmark Awards finalists

9 Jul 2025

How South African travel patterns are changing in 2025

Research

How South African travel patterns are changing in 2025

Issued by KLA 8 Jul 2025

CTV: part of a holistic television strategy

Streaming

CTV: part of a holistic television strategy

Leslie Adams 2 Jul 2025

The strategic imperative: in-house ‘savings’ vs the outsourced advantage

Digital

The strategic imperative: in-house ‘savings’ vs the outsourced advantage

Issued by TDMC 30 Jun 2025

How South African youth are shaping the future of marketing

Youth Month

How South African youth are shaping the future of marketing

Issued by KLA 18 Jun 2025

South Africa’s TV planning world is going to fundamentally change

TV

South Africa’s TV planning world is going to fundamentally change

Issued by Advertising Media Forum 17 Jun 2025

Source: © 123rf Chilean advertisers currently allocate an average of 3.6% of their revenue to communication, marketing, and advertising budgets says Scopen research. Pictured: Panoramic view of Santiago de Chile with the Andes mountain range in the background.

Marketing & Media

Part 1: Scopen - Advertising investment increases in Chile

11 Jun 2025

Advertising

Publicis unseats WPP on Mars’ $1.7bn media account

11 Jun 2025

Dentsu Africa crowned media network of the year; Nigeria, Kenya win big at Pitcher Awards 2025

Media

Dentsu Africa crowned media network of the year; Nigeria, Kenya win big at Pitcher Awards 2025

Issued by Dentsu 23 May 2025

Advertising

Why smart TVs are the new front door for brands

Leslie Adams 14 May 2025

Gen Z redefines trust in financial institutions

Research

Gen Z redefines trust in financial institutions

Issued by KLA 9 May 2025

Research

Family-driven brand loyalty – the power of shared values

Issued by KLA 23 Apr 2025

How South Africa’s Gen Z is redefining financial wellness

Research

How South Africa’s Gen Z is redefining financial wellness

Issued by KLA 2 Apr 2025

Advertising

Tumi Rabanye | How advertising strategy acts like a brand's nervous system

Tumi Rabanye 1 Apr 2025

The rise of social commerce

Research

The rise of social commerce

Issued by KLA 14 Mar 2025

Source: © 123rf The IAS Media Marketing Compliance Masterclass series, in partnership with Media Marketing Compliance (MMC), addressed one of the industry’s biggest concerns—non-disclosed media models

Marketing & Media

IAS Media Marketing Compliance Masterclass Series: Tackling non-disclosed media models head-on

11 Mar 2025

Source: © More About Advertising

Marketing & Media

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

27 Feb 2025

South Africans are embracing eco-friendly practices, but challenges remain

ESG & Sustainability

South Africans are embracing eco-friendly practices, but challenges remain

Issued by KLA 18 Feb 2025

Meal replacements and South Africa’s approach to weight management

Wellness

Meal replacements and South Africa’s approach to weight management

Issued by KLA 11 Feb 2025

Source: © 123rf The IAS Media Auditing Masterclass Series, in partnership with Media Marketing Compliance (MMC), is a no-charge, short but highly informative four-part webinar series designed exclusively for marketers.

Education

Master media transparency: The IAS Media Auditing Masterclass Series

4 Feb 2025

Source: © 123rf Warc’s The Future of Media 2025 highlights trends in media planning, advertising investments and the media ecosystem

Media

Warc: Media in 2025 - Defined by abundance, driven by algorithms

20 Jan 2025

TenacityPR introduces media buying services

PR & Communications

TenacityPR introduces media buying services

Issued by TenacityPR 7 Jan 2025

https://communities.springernature.com/

Marketing & Media

Part 1: Agency Scope Brazil 2024/25 study: Brazilian advertiser companies revenue reaches R$ 3.6bn

13 Dec 2024

Exploring South Africa’s evolving travel trends in a post-pandemic world

Marketing

Exploring South Africa’s evolving travel trends in a post-pandemic world

Issued by KLA 12 Dec 2024

Megan Walker, head of insights and media planning at Ultimate Media says aggregated audience buys and engagement radio drive real marketing results and improve bottom-line ROI (Image supplied)

Radio & Audio

The future of radio advertising: The combination of aggregated audience buys and engagement radio

Megan Walker 25 Nov 2024

Insights into SA's alcohol consumption this festive season

Trends

Insights into SA's alcohol consumption this festive season

14 Nov 2024

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketing & Media

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

How global and local markets shape SA consumer behaviour leading up to Black Friday

Research

How global and local markets shape SA consumer behaviour leading up to Black Friday

Issued by KLA 12 Nov 2024

The rise of alternative schooling options in South Africa

Primary & Secondary Education

The rise of alternative schooling options in South Africa

Rakhee Naik, Issued by KLA 22 Oct 2024

Source: © 123rf

TV

Loadshedding pause leads to TV viewership rise, but challenges remain

18 Oct 2024

Understanding Gen Z’s perception of fin-fluencers

Youth Marketing

Understanding Gen Z’s perception of fin-fluencers

Issued by KLA 26 Sep 2024

IProspect: Empowering brands with integrated solutions and unmatched expertise

Branding

IProspect: Empowering brands with integrated solutions and unmatched expertise

Issued by Dentsu 5 Sep 2024

Unlocking the power of attention economics

Digital

Unlocking the power of attention economics

Issued by Dentsu 4 Sep 2024

Image by Terry Levin @Bizcommunity.com. AI in Advertising is brought to you by the Association for Communication and Advertising. It examines AI and how it is changing the industry

AI in Advertising

AI in Advertising: AI - The most pressing challenge to the future of our industry

Jarred Cinman 30 Aug 2024

Innovating to impact: dentsu leads the way

Digital

Innovating to impact: dentsu leads the way

Issued by Dentsu 29 Aug 2024

Clockwork’s ‘Drunk Drivers Stay for Free’ with Aware.org wins at 2024 IAB SA Bookmark Awards

IAB Bookmarks Awards

Clockwork’s ‘Drunk Drivers Stay for Free’ with Aware.org wins at 2024 IAB SA Bookmark Awards

Issued by Clockwork 22 Aug 2024

$Source: The Bookmarks The IAB SA Bookmark Awards' winners have been announced with TBWA \ Hunt Lascaris being the big winner on the night$

IAB Bookmarks Awards

#Bookmarks2024: All the IAB SA Bookmark Awards 2024 winners

Danette Breitenbach 16 Aug 2024

Advertising

Brand safety, signal loss dominate concerns as Warc releases The future of programmatic 2024 report

14 Aug 2024