Modern marketing | Bizcommunity

Modern marketing | Bizcommunity

News

The power of a sticky tension: Why growth starts with people

Marketing

The power of a sticky tension: Why growth starts with people

Issued by Xcentric 9 Sep 2026

WesBank returns as Headline Sponsor for 2026 New Generation Awards

Digital

WesBank returns as Headline Sponsor for 2026 New Generation Awards

Issued by WesBank New Generation Awards 3 Sep 2026

Ogilvy wins its 10th Bookmarks Agency of the Year title

IAB Bookmarks Awards

Ogilvy wins its 10th Bookmarks Agency of the Year title

Issued by Ogilvy South Africa 20 Aug 2026

Make less, do more

Digital

Make less, do more

Rory MacRobert, Issued by M+C Saatchi Abel 5 Aug 2026

Social first is not a marketing tactic anymore

Marketing

Social first is not a marketing tactic anymore

Issued by Dentsu 30 Jul 2026

To make an idea newsworthy, it must be worthy of the news, says Mike Sharman, CCO, Retroviral (Image: @ Bizcommunity)

World PR Day

#WPRD2026 | What's the story that deserves to exist?

Mike Sharman 27 Jul 2026

The World Cup is over. Spain won the trophy. But Adidas may have won the marketing battle, says marketing strategist, Matthew Nkala (Image supplied)

Marketing

Spain won the World Cup. But who won the battle for brand relevance

Matthew Nkala 21 Jul 2026

How South Africa's youth are rewriting the marketing playbook

Marketing

How South Africa's youth are rewriting the marketing playbook

Sthando Msweli, Issued by Matte BLK 16 Jul 2026

The dashboard is not the problem. Our definition of success Is

Marketing

The dashboard is not the problem. Our definition of success Is

Wayne Tigere, Issued by Dentsu 7 Jul 2026

AI isn’t shrinking marketing jobs - it’s exposing a bigger talent crisis

Artificial Intelligence

AI isn’t shrinking marketing jobs - it’s exposing a bigger talent crisis

Issued by Brandtech+ 8 Apr 2025

The 22 Immutable Laws of Marketing still matter. Just not in the way you think

Marketing

The 22 Immutable Laws of Marketing still matter. Just not in the way you think

Issued by Motherland OMNi 25 Jun 2026

Retail media has a measurement problem and standardisation is the solution

Retail Marketing

Retail media has a measurement problem and standardisation is the solution

Daniel Malan, Issued by Dentsu 18 Jun 2026

Jim Stengel has been named as the Cannes inaugural Lions Laureate for Marketing. (Image source: @ Lia )

Cannes Lions

#Cannes2026 | Former P&G marketing officer named inaugural Lions Laureate for Marketing

17 Jun 2026

Pierre Cassuto, Humanz’ global chief marketing officer, says the most costly habit in marketing right now isn’t bad creative. It relates to the campaign itself (Image source: © 123rf )

Social Media

A campaign is a fiction - the algorithm needs continuity

pierre cassuto 12 Jun 2026

#Newsmaker | Murat Gebeceli: Sony MEA's new marketing director

Marketing

#Newsmaker | Murat Gebeceli: Sony MEA's new marketing director

Karabo Ledwaba 5 Jun 2026

Adclick Africa wins 2 MMA Smarties 2026 Awards for AI-driven campaign

Marketing

Adclick Africa wins 2 MMA Smarties 2026 Awards for AI-driven campaign

Issued by Oak Ventures 2 Jun 2026

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Retail Marketing

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Issued by Afrizan 29 May 2026

Uber Eats and Special US win Grand Effie at US 2026 Effie Awards for Football is for Food (Image supplied)

Advertising

Uber Eats wins US Effie Awards' Grand Effie

29 May 2026

3 AAA students take creativity from the classroom to the global stage

Advertising

3 AAA students take creativity from the classroom to the global stage

Issued by AAA School of Advertising 27 May 2026

AAA School of Advertising’s Team So’ Réal made up of Zaiba Goolam (21), Joel Areington (22), and John Garside (21) recently won the South African leg of the L'Oréal Brandstorm 2026 competition (Image supplied)

Advertising

AAA School of Advertising’s students qualify for Paris L'Oréal Brandstorm 2026 competition

20 May 2026

The awards recognise marketing and supply talent in South Africa. Source: Supplied.

Marketing

IMM Institute names SA's top marketers and supply chain leaders

12 May 2026

The MMA South Africa Next! Conference 2026 will look at where marketers should focus their efforts to drive real growth and deliver measurable impact (Image supplied)

Marketing

MMA South Africa Next! Conference 2026: Driving growth in modern marketing

12 May 2026

Marketing

The 5 ways smart marketers balance brand and performance

Rirhandzu Shingwenyana 6 May 2026

Marketing

MMA South Africa's Grand Jury 2026 reflects modern marketing leadership

5 May 2026

Kena Outdoor CEO Lerumo Maisela on CNBC Africa: Redefining OOH growth

OOH

Kena Outdoor CEO Lerumo Maisela on CNBC Africa: Redefining OOH growth

Issued by Kena Outdoor 29 Apr 2026

Effie invites brands to shape the next generation of marketing talent through Effie College

Advertising

Effie invites brands to shape the next generation of marketing talent through Effie College

Issued by Association for Communication and Advertising 23 Apr 2026

Ogilvy and Pep recognised by the industry for excellence in culture and partnership

Marketing

Ogilvy and Pep recognised by the industry for excellence in culture and partnership

Issued by Ogilvy South Africa 23 Apr 2026

ESG

#EXCLUSIVE | Prof. Madinga: Why green marketing isn’t closing the deal

Prof. Nkosivile Madinga 20 Apr 2026

2026 New Generation Awards open for early-bird entries

Marketing

2026 New Generation Awards open for early-bird entries

Issued by WesBank New Generation Awards 15 Apr 2026

Social and influencer marketing has become the fastest-growing sector of the global advertising industry (Source: @ The Alvin Report

Digital

Social-first: The future of brand building?

24 Mar 2026

AdHive Group introduces the Honeycomb: A smarter model for modern marketing

Marketing

AdHive Group introduces the Honeycomb: A smarter model for modern marketing

Issued by AdHive Group 16 Mar 2026

Death of the ‘open brief’ and the generative AI fix

Marketing

Death of the ‘open brief’ and the generative AI fix

Mathabatha Sexwale, Issued by Brave Group 3 Mar 2026

The power of creative side quests: From personal creative outlet to global Canva partnership

Advertising

The power of creative side quests: From personal creative outlet to global Canva partnership

Issued by Oliver 2 Mar 2026

The NFL Super Bowl’s marketing masterstroke

Marketing

The NFL Super Bowl’s marketing masterstroke

Musa Kalenga, Issued by Brave Group 11 Feb 2026

#BizTrends2026 | Second Rodeo's Dan Brocklebank: Why the most important marketing trend for 2026 is not new at all

Marketing

#BizTrends2026 | Second Rodeo's Dan Brocklebank: Why the most important marketing trend for 2026 is not new at all

Dan Brocklebank 5 Feb 2026

Scopen is celebrating a decade in South Africa with an invitation-only anniversary event in Johannesburg on 24 February 2026 (Image source: © 123rf )

Marketing & Media

A decade of Insight: Scopen marks 10 years in SA

28 Jan 2026

#BizTrends2026 | Tom Kaneshige on how CMOs seized strategy in an age of chaos

Marketing

#BizTrends2026 | Tom Kaneshige on how CMOs seized strategy in an age of chaos

Tom Kaneshige 22 Jan 2026

Brave Group secures top rank in digital, AI, and transformation in 2025/26 Agency Scope Study

Digital

Brave Group secures top rank in digital, AI, and transformation in 2025/26 Agency Scope Study

Issued by Brave Group 5 Dec 2025

Omnicom's restructure: Who's in and who's out

Marketing & Media

Omnicom's restructure: Who's in and who's out

3 Dec 2025

FMCG

Tiger Brands launches refreshed corporate brand

Issued by Tiger Brands 28 Nov 2025

Ogilvy named Digital Agency Of The Year at the 2025 Smarties

Digital

Ogilvy named Digital Agency Of The Year at the 2025 Smarties

Issued by Ogilvy South Africa 26 Nov 2025

In the final session of the 2025 Marketing Masterclass series, industry leaders unpacked why safe, predictable advertising is failing and how entertainment, bold thinking and real consumer insight are the new keys to relevance. (Image Supplied)

Marketing

Marketing masterclass: Why “boring” brands are losing attention

24 Nov 2025

Flash Gala case study highlights rising importance of branding in fresh produce

Agro-processing

Flash Gala case study highlights rising importance of branding in fresh produce

19 Nov 2025

Advertising

ComStrat - The bridge between brand strategy and media strategy

Issued by Advertising Media Forum 17 Nov 2025

Ogilvy South Africa and Yum! took the top industry honours at the Marketing and Media Alliance sub-Saharan Africa's 2025 Smarties (image supplied)

Marketing

Ogilvy and Yum! take top honours at MMA SSA Smarties

14 Nov 2025

ESG

Work that matters: How OLC is turning brand purpose into real-world change

Issued by OLC Through The Line Communications 28 Oct 2025

Publicis Groupe Africa celebrates Dr Biodun Shobanjo’s induction into the Loeries Hall of Fame

Loeries Creative Week

Publicis Groupe Africa celebrates Dr Biodun Shobanjo’s induction into the Loeries Hall of Fame

Issued by Publicis Groupe Africa 20 Oct 2025

Algorithm Agency and Mobiclicks celebrate a New Generation Awards win for data-driven marketing

Marketing

Algorithm Agency and Mobiclicks celebrate a New Generation Awards win for data-driven marketing

Issued by Algorithm Agency 29 Sep 2025